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In The News

Google Adds New Tools for Retailers to Cloud Platform

In other news, new research from Parks Associates that came out during CES 2023 has shown that 63 percent of U.S. households with internet access own a smart TV – a 38 percent increase from 2015. Additionally, the research also shows that 87 percent subscribe to at least one streaming service. This is most likely due to many large companies, such as Amazon, Apple and Google, building smart home controls into TV control platforms.   

From the article, "Google Adds New Tools for Retailers to Cloud Platform," by Killian Meara.

Previously In The News

Your Smartwatch Knows Too Much—And That Could Hurt You At Work

A 2015 study from Parks Associates indicated that 35% of smartwatch owners in the U.S. would be willing to share their data in exchange for a health insurance discount.  From the article, "Your Sma...

Which households care most about energy efficiency?

A June report by Parks Associates and Resideo Grid Services found that although smart thermostat adoption has doubled in eight years to reach 16% of households with Internet access, only about 20% of...

Broadpeak launches CDN security and anti-piracy solution to secure high-scale video streaming

According to Parks Associates, growing piracy rates mean that content providers are expected to lose a total of over $113 billion to piracy by 2027 in the US alone.  From the Broadpeak press releas...

Households with kids more likely to have smart home devices

In partnership with the Connectivity Standards Alliance (CSA), Parks Associates has released the new white paper, which explores the progress of the smart home, highlighting key milestones, emergi...

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