Providing Market Intelligence for 40 Years

In The News

Energy Management at ‘Big Boom Window’ for Integrators

Home - CEPROForty-four percent. That’s how many Americans, according to Chris White, an analyst at Parks Associates, monitor their energy—manually or otherwise. That’s 44% of homeowners who are already engaging in some form of energy management with the remaining 56% either unaware of those solutions or simply unwilling to engage in monitoring themselves.

It may be easy to write off recent interest in energy management as a craze spurred by the Inflation Reduction Act (IRA). With consumer-facing rebates surrounding all sorts of energy-efficient technologies, it would make sense that suddenly homeowners would be eyeing cheaper home upgrades, especially as many plan on hunkering down in their current residences.

However, experts are seeing similarities with a different trend that has exploded in recent years. Much like how the pandemic initially brought indoor air quality to the public perception, so too are a variety of factors turning energy management into a core focus for homeowners. And with that comes a rise in valuation for smart energy management systems provided by a professional installer.

From the article, "Energy Management at ‘Big Boom Window’ for Integrators," by Nick Boever.

Previously In The News

TV Becomes a Growth Channel for Commerce

“Streaming video and connected TV in particular absolutely tend to outperform linear TV,” said Michael Goodman, a senior contributing analyst with Parks Associates, a Dallas-based market research...

OpenAI Eyes AI Agent Phone, Kuo Says

“OpenAI is not a hardware company and must prove its phone performs well against the competition in terms of memory, camera quality, size, weight, screen responsiveness — all of that can be a chal...

The Smart Money: The Evolution of Residential Access Control

According to Parks Associates’ research, ownership of smart door locks reached approximately 11% of U.S. internet households in Q2 2025, and smart garage door openers have reached the same adoption le...

Sports fans face increasingly steep fees and piecemeal access to watch their favorite teams. The government wants to step in

Some 43 percent of U.S. households with Internet access watch sports, and 70 percent use a streaming platform, according to a 2025 by market research firm Parks Associates. From the article, "Sport...