A 2022 study from market research firm Parks Associates found a quarter of American households subscribe to nine or more streaming services, while 50 percent are signed up to at least four.
From the article, "Does cord cutting REALLY save you money? It now costs $120 a month to subscribe to Netflix, Hulu and the other main streaming services - as platforms hike prices amid fierce competition" by Tilly Armstrong
Parks Associates and Plume have released research that details the shift in broadband competition in the US as providers need to deliver a superior customer experience based on reliability, proactive...
Parks Associates reported in 2026 that 19% of U.S. internet households had professionally monitored security systems and 7% paid for non-professional services such as alerts and video storage, with av...
The research paired Plume's platform telemetry with a consumer survey compiled by Parks Associates, including insights mainly from US subscribers. The full white paper is available from Parks Asso...
Roku commands roughly 28 percent of the U.S. connected TV platform market, according to Parks Associates data cited by both The Next Web and The Desk. More than 100 million households worldwide rely o...
