The truth is that there has historically been a high rate of overlap between subscribers of streaming services like Netflix, Hulu, Amazon Prime, and HBO Now. Research by Parks Associates late last year found that 36% of US broadband households subscribed to two or more streaming video services.
From the article "Disney Plus isn't a 'Netflix killer,' but other streamers like Apple should be worried" by Nathan McAlone.
Parks Associates, in partnership with InterDigital, dives deep into this shifting landscape in their new report, Streaming Live Sports: Where Opportunity Meets Complexity. Research from the study g...
A recent white paper from Parks Associates, created in partnership with SmartRent, examines how the use of smart energy and water systems can bring down these costs and attract residents. From the...
A report from InterDigital and Parks Associates – Streaming Live Sports: Where Opportunity Meets Complexity – reveals a plethora of information about how US sports fans view content, and the pros and...
Limited customer awareness remains a significant barrier to participation in residential demand response programs, Parks Associates and Resideo Grid Services said in a report released last month. ...