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Chromecast adds Hulu, but is this really a win for Google?

Chromecast has been able to stay viable, however, thanks in part to a simple workaround. The device is capable of mirroring content from a PC or Mac web browser (as long as that web browser is Google’s own Chrome service) allowing users to utilize Hulu, as well as the vast collection of other omitted apps by simply punching them up from their home computer. In fact, research by Parks Associates indicates that 34 percent of Chromecast owners have been streaming video content from Hulu to their TV set every day. Of those, 50 percent are just using Hulu’s free service.

Arriving late to the party has given the device a lot of catching up to do, and Google has been trying to lock down partnerships with major players in the streaming world such as Hulu since Chromecast’s inception. We will likely see many more apps added to Chromecast in the future, but no timetable has been given. Google doesn’t seem too worried, however. Being one of the most powerful companies in the world has its advantages, and Roku is still trying to secure rights to host an actual Youtube app on its devices.

From the article, "Chromecast adds Hulu, but is this really a win for Google?" by Ryan Waniata. 

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