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Tubi

FAST

Entertainment

07/31/2026

Tubi Partners with TikTok to Develop Long-Form Content from Creators

Tubi has announced a partnership with TikTok to create a program that gives TikTok creators a pathway to develop and distribute long-form content on Tubi. The initiative is designed to help creators e...

gaming

streaming

video games

entertainment

Press Releases

07/31/2026

How Esports are Changing the Game

Traditionally defined as “an activity involving physical exertion and skill in which an individual or team competes against another or others for entertainment,” sports have begun to take a new form i...

Google

security

home safety

Smart Home

07/31/2026

The End of Google Nest Secure and the Future of DIY

Towards the end of October, Google announced the discontinuation of its three-year-old Google Nest Secure alarm system. Although Google will no longer sell its DIY home security system, it will contin...

smart home

online video

virtual reality

social media

entertainment

Entertainment

07/31/2026

Why Augmented Reality Matters

Too often augmented reality (AR) and virtual reality (VR) are lumped into the same category together, which speaks to the fundamental lack of understanding about what exactly AR is and what it’s aimin...

energy

automation

Smart Energy Summit

DISTRIBUTECH International

Energy

07/31/2026

How Utilities Can Enhance Their Efficiency Through Consumer Rate Programs

Too few customers are familiar with their energy-provider’s special rate programs, according to market research firm Parks Associates. With many service providers offering special rates as part of ene...

smart home

Google

Apple

entertainment

Press Releases

07/31/2026

Alcatel-Lucent: Europeans less willing to pay for smart home services than Americans

Tom Van Leeuwen, Product Line Manager at Alcatel-Lucent, answers the following industry questions prior to the 2015 CONNECTIONS Europe event taking place 10-11 November in Amsterdam: What challenge...

smart home

Google

thermostats

energy

broadband

In The News

07/31/2026

Nest selling cheaper Internet-connected thermostat to reach masses

Tom Kerber of the research and consulting firm Parks Associates said the cheaper thermostat could persuade more shoppers to try Nest. Just 11 percent of American households with broadband Internet hav...

home networks

Internet of Things

interoperability

M2M

smart home

Smart Home

07/31/2026

IoT, Emotional Engagement, and More about Uber

Today, we learned that Uber has changed its icons on smart devices and that these city-specific icons will take on a life of their own – changing as one moves from city to city. While this development...

smart home

CONNECTIONS

home automation

interoperability

Consumer Electronics Devices

07/31/2026

Smart Home is Forcing Convergence of Traditionally Separate Industries

Today, the smart home is forcing convergence of traditionally separate industries, creating opportunities for partnerships and new ways for consumers to acquire connected solutions in the home. Connec...

energy

home automation

smart home

security

Smart Home

07/31/2026

What’s next in the Canadian Smart Home Industry?

Today, smart homes equipped with IoT technology, are quickly increasing in popularity due to the convenience, comfort and security it brings. Parks Associates, an internationally recognized market res...

energy

home automation

smart home

thermostats

Press Releases

07/31/2026

Icontrol Networks Announces Integration of WeatherBug Home

Today, Icontrol Networks announced a new partnership with Earth Networks, which centers around the integration of WeatherBug Home into Icontrol’s Developer Program. Icontrol Networks, a leader in i...

CES

home safety

security

CONNECTIONS Summit

Smart Home

07/31/2026

Home Security Growth: DIY and Pro Channels

Today, advances in home security and safety devices offer consumers an increasing array of solutions to help them trade in worry for peace of mind. As smart home security devices grow in familiarity,...

OTT

Future of Video

streaming

Video Services: OTT, Pay TV

07/31/2026

The Triumph of Streaming: How it Won Against Pay TV

Today’s viewers consume video content across a range of content types and business models, gravitating toward online streaming services instead of traditional cable and satellite to meet their enterta...

OTT

pay TV

streaming

Press Releases

07/31/2026

OTT Customer Acquisition: Opportunities and Challenges – Webinar co-hosted by Parks Associates and Brightcove

Today’s OTT market is defined by the proliferation of service offerings, unprecedented amounts of online video content, and ever-increasing access points to that content. As a result, OTT content and...

Amazon

smart home

voice control

smart speakers

Consumer Electronics Devices

07/31/2026

Amazon gives Alexa devices price cut before HomePod gets on the shelves

Today is Amazon’s Prime Day (7/11). In the past week, noteworthy discounts on Amazon’s Alexa-powered devices has been top tech news. As of Q2/2017, Amazon’s smart speakers with the Alexa personal assi...

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