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Quantified Consumer

Smart Home: Products and Services

12/31/2026

Insuring the Smart Home: Fire and Water Monitoring

Smart home devices are reshaping the insurance landscape with proactive risk detection and mitigation. This study evaluates consumer interest in insurance incentives tied to security products and s...

Quantified Consumer

Smart Home: Products and Services

09/30/2026

Home Security in Transition: The Future of Protection

The home security landscape continues to evolve amid growing DIY adoption, AI-enhanced video analytics, and integration with smart home platforms. This study examines consumer security needs, adoption...

Quantified Consumer

Smart Home: Products and Services

06/30/2026

Smart Home Platforms: UX, Loyalty, Monetization

This flagship study evaluates consumer engagement with smart home control platforms, including preferences, satisfaction, and loyalty across major ecosystems. It measures adoption, usage, and switchin...

Blogs

digital media

OTT

pay TV

FAST

Press Releases

04/30/2026

Pluto TV launches Free, Ad-Supported Channel

On December 1st, Pluto TV launched a free, ad-supported channel of original Showtime programming called Showtime Selects. The linear-style channel, whose content will be updated monthly, includes roug...

Connected Health Summit

COVID-19

digital health

industry event

mHealth

remote health monitoring

virtual care

Health

04/30/2026

Teladoc’s Livongo Acquisition Points to Rapid Evolution of Telehealth

On August 5th, telehealth pioneer Teladoc announced that it would be acquiring/merging with leader in diabetes management Livongo in a stock swap arrangement valued at $18.5B. This deal highlights how...

energy

smart grid

smart home

Samsung

Smart Home

04/30/2026

Samsung Takes on Home Energy Management

On August 25, Samsung and NET2GRID announced a partnership that brings advanced energy management features to the smart home. The solution provides insights on energy use in the home along with tips t...

connected CE

digital media

energy

OTT

pay TV

security

smart home

Smart Home

04/30/2026

Parks Associates: An Inside Look

On August 16, 2018 research firm Parks Associates hosted its first open house and asked members of the North Texas community to come learn what the company is all about. Attendees got to hear a brief...

digital media

smart home

Smart Home

04/30/2026

Alexa, Read Me a Book: The Audiobook and Smart Speaker Dilemma

On April 23, people across the globe acknowledged World Book Day by sharing photos and sentiments about their favorite books across various social media platforms. Perhaps what they should have done i...

energy

home automation

industry event

Internet of Things

smart grid

smart home

smart meter

Press Releases

04/30/2026

Easing purchase transaction process is still a challenge: Insights from Sonnen, Inc.

Olaf Lohr, Director of Business Development at Sonnen, Inc., provided insight on several key industry trends for Parks Associates’ eighth-annual Smart Energy Summit: Engaging the Consumer, which will...

OTT

streaming

entertainment

Press Releases

04/30/2026

New Research on Latest OTT Video Market Trends, Current Players and Upcoming Services

Of 10,000 US broadband households, 82% subscribe to at least one OTT service, up 6% year-over-year, while 58% subscribe to a traditional pay-TV service, down 4% year-over-year. Parks Associates’ OTT V...

smart grid

Smart Energy Summit

energy management

Energy

04/30/2026

NRG Joins Smart Energy Summit as Break Sponsor

NRG has announced their sponsorship for Parks Associates’ annual Smart Energy Summit! “NRG is leading customer-driven change in the U.S. energy industry by delivering cleaner and smarter energy cho...

retail

Broadband/Communications

04/30/2026

Yahoo and Microsoft Now Part Ways. So What?

Now it’s official. Microsoft withdrew its bid for Yahoo after a sweetened deal fell apart over the weekend. This morning, Yahoo’s share price tanked as expected. Is it game over? No. This is just t...

smart home

Smart Spaces

Smart Home

04/30/2026

Nomadix joins Smart Spaces as Event Sponsor

Nomadix has announced their sponsorship for Parks Associates’ annual Smart Spaces conference! "Nomadix, an ASSA ABLOY company, brings connected experiences to life. For over 25 years, Nomadix has b...

CES

EVs and connected cars

Microsoft

Amazon

Broadband and Mobility

04/30/2026

Nissan Hints at Cortana News for CES Keynote

Nissan recently tweeted that its upcoming CES announcement will involve Cortana, Microsoft's personal assistant. Below I offer some background about Nissan's partnership with Microsoft and its possibl...

CONNECTIONS

digital content

home automation

home networks

wearable

Wi-Fi

Analyst Blog

04/30/2026

Nimbio CONNECTIONS 2023 Breakfast Sponsor

Nimbio is participating as a breakfast sponsor for CONNECTIONS™ 2023. CONNECTIONS™: The Premier Connected Home Conference, hosted by Parks Associates, taking place over the dates of May 23 – 25, in Fr...

CONNECTIONS

industry event

Internet of Things

privacy

security

Smart Home

04/30/2026

Insights into Easing Consumers Concerns with Privacy and Data Security with IMONT CEO, Nigel Pugh

Nigel Pugh, CEO, IMONT Technologies Limited spoke with the Parks Associates’ analyst team prior to the 22nd-annual CONNECTIONS: The Premier Connected Home Conference to discuss how companies can capit...

pay TV

OTT

smart TV

streaming

Netflix

broadband

In The News

04/30/2026

Majority of U.S. Broadband Households Use Up to One OTT

NEW YORK: Up to 58 percent of broadband households in the U.S. use at least one OTT video service on a monthly basis, according to new Parks Associates findings. The research firm also found that m...

fitness apps

smart home

home automation

IoT

Health

04/30/2026

The Impact of Children on Adoption of Connected Health and Wellness Devices

New research from Parks Associates shows that among those of child-rearing age, the presence of children at home correlates with higher adoption of health and wellness devices. In general, adoption of...

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