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Products

Quantified Consumer

Independent Living

09/11/2025

Assistive Technologies for Older Adults

The United States – and the world itself – is aging. The share of the US population age 65+ is expected to reach 21% by the year 2030. At the same time, the medical and senior care industries are goin...

Trackers

Residential Security

09/08/2025

Smart Home and Security Tracker 2025 - August Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Quantified Consumer

Entertainment Content: Video, Audio, Gaming

09/05/2025

Connected TV Platform Expansion: Gaming, Fitness, Smart Home

TV operating system (TV OS) platform vendors and TV OEMs are looking for new use cases and applications to drive TV sales, advertising revenue, and uptake of related services. With widespread adoption...

Quantified Consumer

Entertainment Content: Video, Audio, Gaming

09/04/2025

Gen AI in Media & Entertainment

Generative AI has captured the imaginations of companies and investors worldwide – and the skepticism of consumers. This study tests consumer interest and willingness to engage with AI and generative...

Trackers

Video Services: OTT, Pay TV

09/04/2025

Streaming Video Tracker - North American Update: August 2025

The Streaming Video Tracker keeps companies informed of all major North American OTT services, providing details on current players, new entrants, and trends in the OTT video services market. Services...

White Paper

MDU Research

09/04/2025

A Guide to Connectivity Innovations in Multifamily Housing

This white paper explores key connectivity options available for multifamily properties, including legacy bulk and retail service, managed Wifi, and the increasingly popular trend of instant activatio...

Consumer Insights Dashboard

Smart Home Devices, Automation, Controls

08/15/2025

Smart Home Dashboard 2Q 2025

The Smart Home Dashboard visualizes the most important metrics informing the strategic decision making of companies across the connected home market.   Consumer Insights Dashboards present survey-b...

Trackers

Residential Security

08/07/2025

Smart Home and Security Tracker 2025 - July Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Trackers

Residential Security

07/31/2025

Smart Home and Security Tracker 2025: Q2 Platforms, Products, and Forecasts

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Consumer Insights Dashboard

Residential Security

07/30/2025

Residential Security Dashboard 2Q 2025

The Residential Security Dashboard visualizes the most important metrics informing the strategic decision making of companies across the residential security market. Consumer Insights Dashboards pr...

White Paper

Smart Home Devices, Automation, Controls

07/29/2025

Smart Home Evolution: Unlocking Value

This white paper explores the progress of the smart home industry, highlighting key milestones, emerging consumer demands, and the increasing role of artificial intelligence. The research highlights t...

Webinar

Independent Living

07/21/2025

Ambient Sensing: Next Frontier in Senior Care

As the US population ages, more than 25 million households are stepping into caregiving roles with nearly 10 million supporting seniors who live independently but still need assistance.  Currently, on...

Webinar

Video Services: OTT, Pay TV

07/24/2025

Consolidation & Aggregation: Transformation of Streaming Services & Technologies

Streaming services are undergoing rapid consolidation and aggregation, reshaping the competitive environment. This session explores the strategic mergers, acquisitions, partnerships, and technologies...

Blogs

energy

Internet of Things

smart home

Energy

09/12/2025

Can IoT Help Climate Change?

Parks Associates’ Connected Consumer Podcast just released a new episode where hosts Chris White and Rosey Ulpino dive into hot topics about IoT and Climate Change with guest speaker Rob Conant, VP of...

online video

OTT

pay TV

Entertainment

09/12/2025

Video Services Dashboard: Q2 2021

Parks Associates’ Consumer Insights Dashboard analyzes the firm’s quarterly surveys of 10,000 US broadband households to track consumer adoption of home services, including home internet, pay TV, and...

industry event

smart home

Energy

09/12/2025

Parks Associates Announces Zen Ecosystems as 2022 Smart Energy Summit Sponsor

Parks Associates’ Smart Energy Summit is excited to announce Zen Ecosystems as a sponsor of the upcoming event. Zen Ecosystems provides energy management solutions to businesses and consumers. Our...

industry event

smart home

Energy

09/12/2025

Parks Associates Announces SmartThings as 2022 Smart Energy Summit Sponsor

Parks Associates’ Smart Energy Summit is excited to announce SmartThings as a sponsor of the upcoming event. SmartThings is the premier technology enabling connected living and driving the futu...

Smart Energy Summit

Schneider Electric

Energy

09/12/2025

Parks Associates Announces Schneider Electric as 2022 Smart Energy Summit Sponsor

Parks Associates’ Smart Energy Summit is excited to announce Schneider Electric as a sponsor of the upcoming event. As a global specialist in energy management with operations in more than 100 coun...

Connected Health Summit

smart home

Energy

09/12/2025

Parks Associates Announces Rapid Response Monitoring as 2022 Smart Energy Summit Sponsor

Parks Associates’ Smart Energy Summit is excited to announce Rapid Response Monitoring as a sponsor of the upcoming event. Rapid Response Monitoring is a Critical Events Response Center specializin...

smart home

Wi-Fi

Energy

09/12/2025

Parks Associates Announces Particle as 2022 Smart Energy Summit Sponsor

Parks Associates’ Smart Energy Summit: Engaging the Consumer is excited to announce Particle as a sponsor of the upcoming event. Particle is the leading integrated IoT platform, providing a complet...

Connected Health Summit

COVID-19

digital health

IoT

Health

09/12/2025

OMRON - Healthcare in a Crisis

Parks Associates’ Connected Health Summit: Independent Living and Wellness is a three-day executive conference focused on the impact of connected devices and IoT healthcare solutions on consumers at h...

smart home

insurance

connected CE

digital media

online video

OTT

smart TV

streaming

Entertainment

09/12/2025

Increasing Customer Retention – Insights from WarnerMedia

Parks Associates’ Future of Video: OTT, PayTV, and Digital Media continues on Thursday, March 31 with the virtual session Video Distribution Strategies from 11 AM to 1:30 PM CT. This session will addr...

CONNECTIONS

Internet of Things

smart home

MDUs

Smart Home

09/12/2025

MDUs in Focus: Builders, Property Managers, and Connected Solutions

Parks Associates’ 2020 CONNECTIONS™ Community is a virtual conference and networking experience focused on the connected home and IoT industries. The CONNECTIONS™ Community will host six exclusive net...

home safety

smart home

Support Services

09/12/2025

Evolution of Residential Security: New Market Structure

Parks Associates has been tracking the residential security markets since the late 1980s. Security and home systems have been established for decades in specific consumer segments, but now connectivit...

OTT

streaming

sports

livestream

interactive video

Entertainment

09/12/2025

Younger Sports Fans Shift Viewing Habits, Creating New Opportunities for Streaming Services

Parks Associates' new research report, Streaming Sports: The  Fan Experience, finds that younger sports fans are significantly reshaping the way sports content is consumed, favoring highlights, social...

OTT

streaming

sports

churn

subscription

Entertainment

09/12/2025

Seasonal Churn Challenges Sports Streaming Services Despite High Loyalty Intentions

Parks Associates' latest study, Streaming Sports: The Fan Experience, finds that although two-thirds of sports streaming subscribers maintain their subscriptions even after seasons end, churn remains...

OTT

streaming

sports

churn

subscription

Entertainment

09/12/2025

NFL Streaming Growth, Generational Viewing Shifts, and Churn Trends Reshape the Future of Sports Media

Parks Associates' latest consumer study, Streaming Sports: The Fan Experience, highlights how the migration of major sports like the NFL to streaming services is transforming the U.S. media landscape,...

energy

smart home

EVs and connected cars

Smart Energy Summit

Energy

09/12/2025

Leviton - Insights on Smart Home Bundling

Parks Associates' eleventh annual Smart Energy Summit, held February 17-19 in Austin, Texas, will address the challenge and opportunity for utilities as consumer adoption of connected products and par...

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