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Products

Trackers

Video Services: OTT, Pay TV

06/02/2025

Streaming Video Tracker - North American Update: May 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

MDU Research

06/03/2025

Growing Multifamily Value Through Smart Energy Savings

This white paper explores the evolving role of smart energy solutions in multifamily housing, including identifying how companies are utilizing smart energy technology to achieve significant cost savi...

Multiclient

Smart Home Devices, Automation, Controls

06/02/2025

The Business of Consumer IoT: Product Strategy in a Maturing Market

The smart home market is maturing, with 45% of US internet households owning at least one core smart home device. The customer base is shifting to a more mass-market profile, new competitors continue...

Webinar

Wellness and Fitness

05/22/2025

Transforming Safety for People, Workers, and Property at Home and Senior Living Centers

Advanced technology solutions are helping senior living and assisted living providers deliver better health outcomes while giving residents, their families, and workers greater peace of mind. Innovati...

Trackers

Residential Security

05/13/2025

Smart Home and Security Tracker 2025 - April Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Residential Security

05/09/2025

Smart Home and Security Tracker 2025: Q1 Platforms, Products, and Forecasts

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Quantified Consumer

Smart Home Devices, Automation, Controls

05/05/2025

Smart Home: User Experience, Pain Points & Support

More than a decade into its development, the smart home market is maturing, offering dozens of product types from a growing number of competitors and attracting more mainstream consumers. To attract a...

Trackers

Video Services: OTT, Pay TV

05/01/2025

Streaming Video Tracker - North American Update: April 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

Consumer Electronics Devices

04/24/2025

Interactive and Shoppable TV: Next Wave of CTV Revenues

This white paper is an urgent call to action for CTV platforms, streaming providers, and advertisers to prioritize interactivity and leverage the technology and data already at their disposal to stren...

Trackers

Video Services: OTT, Pay TV

04/22/2025

Streaming Video Tracker: Analyst Notes, Q1 2025

The Analyst Notes for the Streaming Video Tracker, North America highlights key changes made to the Streaming Video Tracker this quarter, including any enhancements made to the streaming video tracker...

White Paper

Residential Security

04/22/2025

Home Security Reimagined: Intelligence over Hardware

This white paper explores the forces driving this transformation, the economic & technological shifts reshaping home security, and the steps the industry must take to remain relevant in a world where...

Trackers

Residential Security

04/15/2025

Smart Home and Security Tracker 2025 - March Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Blogs

smart home

home automation

IoT

connected home

Fierce Telecom

In The News

06/07/2025

Smart Home Devices Slow To Catch On In U.S. Broadband Households

A new IoT research report from Parks Associates revealed that less than 30 percent of U.S. broadband households actually know where to purchase smart home products or services. What's more, about 40 p...

smart home

security

connected CE

home automation

In The News

06/07/2025

Smart Home Platform Consolidation: Comcast And Alarm.com Buy Icontrol

“The consolidation of interactive service providers in the security industry is huge news,” said Tom Kerber, director of research with Parks Associates. “Alarm.com has considerably strengthened its po...

CES

Consumer Electronics Devices

01/20/2023

Entrants Flood Race to Rival iPad

A race to respond to Apple Inc.'s hit iPad gadget enters a new phase next week, as a host of companies use a Las Vegas trade show to talk up a broad array of tablet-style devices. Companies exp...

smart home

CEPro

In The News

06/07/2025

Want To Build A Strong Social Media Presence? Follow These 10 Steps

Residential integrators might be shocked to consider the recently reported research from Parks Associates showing that consumers in broadband-enabled households rank service contractors as their sixth...

smart home

connected CE

home automation

IoT

In The News

06/07/2025

Less Than a Third of U.S. Broadband Households Familiar With Where to Buy Smart Home Products, Study Says

"In addressing the low consumer awareness for smart home solutions, all players have ample opportunities to make inroads in this early market," Eddie Accomando, research analyst at Parks Associates sa...

smart home

connected CE

home automation

connected home

Press Releases

06/07/2025

One-third of smart home device owners experience problems with their devices

Research firm reveals influence of product experience on repeat purchases of connected devices Parks Associates announced new research today showing that approximately one-third of smart home devic...

OTT

pay TV

privacy

security

Press Releases

06/07/2025

In-Depth Look at Operator Security: Consumer Concerns

It seems that everyone is talking about security nowadays. Each week, news stories present headlines of new breaches or, more troubling, breaches that happened months or years ago that were only re...

Connected Health Summit

mHealth

remote health monitoring

smartphones

wearable

Health

06/07/2025

Wearables: Hearing Aids and Sleep Tracking

Connected wearables are flourishing in almost every health and wellness category. According to Parks Associates, 33% of U.S. broadband households now own at least one connected health device—such as a...

smart home

connected CE

home automation

IoT

Press Releases

06/07/2025

Less than 30% of U.S. broadband households familiar with where to buy smart home products and services

Research firm finds TV and Internet as the leading marketing channels to drive smart home awareness IoT research from Parks Associates shows less than 30% of U.S. broadband households are familiar...

Internet of Things

M2M

security

smart home

Smart Home

06/07/2025

The Smart Home Market Thrives on Owners of Security Systems

Not too surprisingly, securing one’s home is a higher priority for those who own compared to those who rent. Recent Parks Associates research found that nearly 25% of U.S. broadband households have a...

Internet of Things

interoperability

smart home

Smart Home

06/07/2025

IoT Mass Market Adoption: Impact of Interoperability & Ease of Use

With an estimated 20 to 50 billion cloud connected and IoT products by 2020, established players and new entrants are looking at ways to create a seamless connected experience and how interoperability...

wearable

remote health monitoring

Connected Health Summit

connected health devices

Press Releases

06/07/2025

Samsung Chief Medical Officer to Keynote Third-Annual Connected Health Summit: Engaging Consumers

Global Electronics and Technology Giant Shares Vision for Improving Consumer Healthcare Parks Associates today announced Dr. David Rhew, Chief Medical Officer and Head of Healthcare and Fitness, S...

Press Releases

01/20/2023

CONNECTIONS addresses potential of new 3D and connected TV enhancements

The percentage of U.S. broadband households purchasing CE continues to decline year over year, falling from 87% in 2007 to 76% in 2009. Already over one-half of households are spending less on CE...

OTT

online video

streaming

entertainment

Access and Entertainment

06/07/2025

U.S. broadband households watch nearly four hours of Internet video per week on a TV screen

Consumer research reveals revenue concerns for content providers as Internet video gains larger share of TV viewing time Parks Associates announced a new research report today showing that U.S. bro...

wearable

smartphones

In The News

06/07/2025

Lenovo Explores Building Flexible, Bendable Smartphones

Bendability would be a new trait in smartphones — improvements in recent years have focused on larger screens, better cameras and speakers. Such devices could bring a spark to the nearly $432 billion...

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