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Products

Quantified Consumer

Consumer Electronics and Entertainment

12/31/2026

From Viewers to Creators: Opportunities in Creative Entertainment

The rise of social platforms and short-form video has transformed consumer expectations for content—from passive consumption of premium programming to interactive, shareable, and creator-driven experi...

Quantified Consumer

Smart Home: Products and Services

12/31/2026

Insuring the Smart Home: Fire and Water Monitoring

Smart home devices are reshaping the insurance landscape with proactive risk detection and mitigation. This study evaluates consumer interest in insurance incentives tied to security products and s...

Quantified Consumer

Smart Home: Products and Services

10/18/2026

Home Security in Transition: The Future of Protection

The home security landscape continues to evolve amid growing DIY adoption, AI-enhanced video analytics, and integration with smart home platforms. This study examines consumer security needs, adoption...

Webinar

Smart Home: Products and Services

10/15/2026

Turning Connected Data into Business Value

Data helps companies identify patterns, automate routine tasks, personalize experiences, and make faster, better-informed decisions across the organization. Join Parks Associates and Ayla Networks...

White Paper

Consumer Electronics and Entertainment

10/13/2026

High Dynamic Range and the Future of Video

This white paper examines HDR's evolution from static HDR such as HDR10 and HLG (Hybrid Log-Gamma) to dynamic HDR such as HDR10+ and Dolby Vision, becoming a foundational element of the modern viewing...

Quantified Consumer

MDU / Multifamily Tech

10/08/2026

Connected Communities: PropTech Priorities & ROI

This business-to-business study explores the strategic priorities, challenges, and ROI perceptions driving smart technology investments in multifamily and master-planned communities. Through in-depth...

Blogs

energy

industry event

Internet of Things

smart grid

smart home

smart meter

Press Releases

11/06/2026

SPEER Summit returning to Austin, February 7-8

The annual SPEER Summit, a premier energy efficiency conclave for Texas and Oklahoma, will return to Austin on February 7-8 for two full days of industry strategy sessions, plus keynotes, plenary pane...

pay TV

OTT

password sharing

broadband

piracy

In The News

11/06/2026

Streaming companies to see $12.5B in lost revenue by 2024 due to piracy, password sharing: report

The analysis, compiled “360 Deep Dive: Account Sharing and Digital Piracy” by Park Associates, a research and consulting company that specializes in technology, found the amount of revenue lost will i...

bundles

subscription

artificial intelligence

smart home

Smart Home

11/06/2026

AI Is Moving Beyond Free: What Consumers Will Pay For and Where They See Value

The AI market is moving beyond the growth-at-all-costs phase. For the past few years, providers have focused on attracting as many users as possible, offering free access while absorbing the costs of...

smart home

CONNECTIONS

home automation

IoT

Smart Home

11/06/2026

Smart Home Devices and Sensors offer Insurers New Data-driven Devices

The advent of the IoT and smart home means that insurers will have the opportunity to deploy new products and services that mitigate their risk and secure access to data that will deliver new insights...

pay TV

OTT

streaming

entertainment

Press Releases

11/06/2026

Online Pay-TV Households More Dynamic in Their Subscription Behaviors

The pay-TV landscape in the US has gone through dramatic changes in the past several years. Traditional pay-TV services, via cable, satellite or telco operators, face a future where consumers have a w...

big data

cloud services

home automation

home networks

security

smart home

voice control

Smart Home

11/06/2026

The Impact of Voice Control and AI on the Smart Home

The smart home is a comprised of a collection of products and services that serve the needs of consumers using either a centralized or a distributed control architecture. In a distributed control arch...

CONNECTIONS

demand response

home automation

home networks

home safety

Internet of Things

interoperability

M2M

personalization

smart home

Smart Home

11/06/2026

Blurring Boundaries between Professional and DIY Home Security Solutions

The 800-pound gorilla issue in the security device space is the prospect of colliding market segments. Market segments in the residential security industry continue to experience a blurring of lines b...

CONNECTIONS

industry event

Smart Home

11/06/2026

CONNECTIONS Sponsor Passport Challenge Winners

The 22nd-annual CONNECTIONS Conference took place last week in San Francisco. Hosted by international research firm Parks Associates, over 500 executives from companies across the connected ecosystem...

pay TV

NCTC

broadband

Internet

Broadband/Communications

11/06/2026

NCTC Independent Show 2026 Summary

The 2026 NCTC Independent Show reinforced that independent broadband providers are in the middle of a significant business transformation. While broadband remains the core business, operators are incr...

streaming

Amazon

Netflix

CTV

artificial intelligence

Amazon Web Services

Entertainment

11/06/2026

NAB 2026 – AI, Streaming, and the Transformation of the Media Industry

The 2026 NAB Show, which was held in Las Vegas from April 18–22, wrapped with more than 58,000 registered attendees, a 5% increase in attendance compared to the 55,000 registered in 2025 according to...

connected CE

home automation

IoT

artificial intelligence

ecosystems

smart home

IFA Berlin

Smart Home

11/06/2026

IFA 2026 Highlights the Next Wave of Smart TVs and Connected Devices

The 2026 IFA Berlin, held in Berlin, Germany from September 4–8, wrapped with more than 240,000 attendees from 155 countries, according to IFA. This is a 9% increase in attendance compared to the 220,...

cord cutting

OTT

pay TV

streaming

Press Releases

11/06/2026

AT&T Aims To Shutter Pay-TV With DirecTV Deal

The $48.5 billion purchase of DirecTV by AT&T in 2015 collided with a rise in cord cutting that dominated the video market. The six years that has followed saw an emergence in video streaming services...

Amazon

audio

home automation

home networks

Internet of Things

smart home

Smart Home

11/06/2026

Amazon Echo Spreads it Wings

That sound you heard was Apple and (perhaps) Google watching as a major market opportunity passes them by. Capitalizing on what amounts to over-the-speed limit momentum, Amazon has brought two new...

security

Smart Spaces

MDUs

smart buildings

LiftMaster

2025 Property Innovation Awards

Smart Home

11/06/2026

Parks Associates Smart Spaces: Apartments, Hospitality & Community Living conference Property Innovation Awards exclusive sponsor - LiftMaster

Thank you to LiftMaster for joining Parks Associates Smart Spaces: Apartments, Hospitality & Community Living conference next month as the exclusive sponsor of the Property Innovation Awards! L...

home automation

Smart Spaces

MDUs

smart buildings

proptech

RealPage

Smart Home

11/06/2026

Parks Associates Smart Spaces: Apartments, Hospitality & Community Living conference Event Sponsor - RealPage, Inc.

Thank you to RealPage, Inc. for joining Parks Associates Smart Spaces: Apartments, Hospitality & Community Living conference next month as an Event Sponsor! RealPage is the leading provider of...

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11/06/2026

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