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Products

Trackers

Residential Security

09/08/2025

Smart Home and Security Tracker 2025 - August Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Quantified Consumer

Entertainment Content: Video, Audio, Gaming

09/05/2025

Connected TV Platform Expansion: Gaming, Fitness, Smart Home

TV operating system (TV OS) platform vendors and TV OEMs are looking for new use cases and applications to drive TV sales, advertising revenue, and uptake of related services. With widespread adoption...

Quantified Consumer

Entertainment Content: Video, Audio, Gaming

09/04/2025

Gen AI in Media & Entertainment

Generative AI has captured the imaginations of companies and investors worldwide – and the skepticism of consumers. This study tests consumer interest and willingness to engage with AI and generative...

Trackers

Video Services: OTT, Pay TV

09/04/2025

Streaming Video Tracker - North American Update: August 2025

The Streaming Video Tracker keeps companies informed of all major North American OTT services, providing details on current players, new entrants, and trends in the OTT video services market. Services...

White Paper

MDU Research

09/04/2025

A Guide to Connectivity Innovations in Multifamily Housing

This white paper explores key connectivity options available for multifamily properties, including legacy bulk and retail service, managed Wifi, and the increasingly popular trend of instant activatio...

Consumer Insights Dashboard

Smart Home Devices, Automation, Controls

08/15/2025

Smart Home Dashboard 2Q 2025

The Smart Home Dashboard visualizes the most important metrics informing the strategic decision making of companies across the connected home market.   Consumer Insights Dashboards present survey-b...

Trackers

Residential Security

08/07/2025

Smart Home and Security Tracker 2025 - July Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Trackers

Residential Security

07/31/2025

Smart Home and Security Tracker 2025: Q2 Platforms, Products, and Forecasts

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Consumer Insights Dashboard

Residential Security

07/30/2025

Residential Security Dashboard 2Q 2025

The Residential Security Dashboard visualizes the most important metrics informing the strategic decision making of companies across the residential security market. Consumer Insights Dashboards pr...

White Paper

Smart Home Devices, Automation, Controls

07/29/2025

Smart Home Evolution: Unlocking Value

This white paper explores the progress of the smart home industry, highlighting key milestones, emerging consumer demands, and the increasing role of artificial intelligence. The research highlights t...

Webinar

Independent Living

07/21/2025

Ambient Sensing: Next Frontier in Senior Care

As the US population ages, more than 25 million households are stepping into caregiving roles with nearly 10 million supporting seniors who live independently but still need assistance.  Currently, on...

Webinar

Video Services: OTT, Pay TV

07/24/2025

Consolidation & Aggregation: Transformation of Streaming Services & Technologies

Streaming services are undergoing rapid consolidation and aggregation, reshaping the competitive environment. This session explores the strategic mergers, acquisitions, partnerships, and technologies...

Webinar

MDU Research

07/24/2025

PropTech, Broadband, and the Future of Multifamily Living

This session explores the latest developments in proptech, including highlights from Parks Associates latest research spotlighting innovative companies enabling Smart Spaces.  Parks Assoicates team wi...

Blogs

Internet of Things

privacy

security

smart home

voice control

Consumer Electronics Devices

09/11/2025

Growing Data Economy, Fueled by Voice as a Platform, Requires Consumer-centric Approach

Smart home device ownership tripled between 2014 and 2018, and households utilizing smart home technology now own an average of six devices. As the number of connected devices in the household increas...

smart home

connected CE

home automation

Smart Home

09/11/2025

Consumers Embrace Smart Appliances

Smart appliance purchase rates were strong in 2021 but may experience a regression in 2022. Smart appliance adoption and purchase rates earned three-year highs in 2021 with strong growth across all ca...

thermostats

automation

IoT

solar

smart lighting

smart energy devices

Energy

09/11/2025

Four Key Trends Shaping Energy Management for SMBs

Small and medium-sized businesses (SMBs) are actively investing in energy management solutions, driven by financial considerations, technology advancements, and the growing demand and expectation for...

independent living

Connected Health Summit

digital health

connected health devices

Press Releases

09/11/2025

22% of US consumers used a self-diagnosis app in past 12 months

Sixth annual Connected Health Summit to address future innovations in healthcare   New research from Parks Associates reveals 15% of US broadband households have used a telecare service in the past...

security

smart home

connected CE

IoT

Smart Home

09/11/2025

The Challenge of Responding to Security Threats

Since the tragedy at Columbine High School in 1999, school safety and security have become a growing concern. Schools began the search for security measures to minimize the possibility of students and...

OTT

pay TV

streaming

Video Services: OTT, Pay TV

09/11/2025

In Search of a Unified Streaming Video Experience

Since OTT’s inception, online video services have promised a simplified viewing experience with significant savings over traditional pay TV. However, OTT growth has also meant that fragmentation in th...

OTT

pay TV

streaming

Press Releases

09/11/2025

HBO Max Finally Lands on Amazon

Since launching in May, WarnerMedia’s flagship streaming service HBO Max has underperformed in converting existing users, with only 30% of current HBO subscribers activating HBO Max. Some of this unde...

OTT

streaming

digital media

entertainment

Video Services: OTT, Pay TV

09/11/2025

Disney+ Sets Its Sights on a Galaxy Not So Far Away

Since its launch in 2019, Disney+ has moved up the ranks past more than 300 streaming services, proving that it is a premium contender with streaming heavyweights such as Netflix and Amazon Prime....

security

CES

Internet of Things

CONNECTIONS Summit

Press Releases

09/11/2025

Platform integration into support solutions with added security layers will be a key differentiator: Insights from CSS Corp

Sid Victor, Vice President - Solutions at CSS Corp, provides insights into several key industry trends and questions for the 2016 CONNECTIONS Summit, hosted by Parks Associates during CES: What is...

COVID-19

OTT

digital media

subscription

Video Services: OTT, Pay TV

09/11/2025

After rocky start, Quibi must re-focus on trial conversions

Short-form smartphone-only SVOD service Quibi launched on April 6th with a limited-time extended 90-day trial and introductory pricing at $4.99 for the ad-supported tier and $7.99 for an ad-free tier....

PayPal

Apple Pay

CloudPro

mobile payments

Android Pay

In The News

09/11/2025

Android Pay Features, UK Release Date, How It Works

Shoppers in the US prefer to use retailers' own payment apps over services such as Apple Pay and Android Pay, a survey of consumers has revealed, possibly due to a lack of adoption from stores. The...

value-added services

Broadband/Communications

09/11/2025

Accenture

Service: The New Key Word for Growth Walt Disney, a master at building brand loyalty, once offered the following guiding principle: “Do what you do so well that they will want to see it again and b...

connected CE

europe

Internet of Things

smart TV

Consumer Electronics Devices

09/11/2025

European Consumer Adoption of Connected CE Devices

Service providers and OEMs continue to introduce new offerings in Europe, bringing new value propositions and driving increased adoption and future purchase intentions of smart home and connected CE d...

security

smart home

Smart Home

09/11/2025

Impact of DIY on Professional Monitoring for Home Security

Self-installed security solutions have the potential to significantly lower the cost of security, create new monitoring use cases, and, in doing so, expand the market beyond the traditional 20-25% of...

security

home safety

DIY

Smart Home

09/11/2025

DIY Security Solutions: Will DIY Attract New Customers? Impact of the Professionally Installed Security Market

Self-installed security solutions have the potential to significantly lower the cost of security, create new monitoring use cases, and, in doing so, expand the market beyond the traditional 20-25% of...

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