Providing market intelligence for more than 35 years

Search Results

Products

Trackers

Wi-Fi and Home Networking

06/13/2025

Broadband Market Tracker Vol. II 2025

The Broadband Market Tracker provides estimates for residential home internet subscribers and ISP revenues for the North American market, including for those that do not publicly release figures. This...

Trackers

Residential Security

06/12/2025

Smart Home and Security Tracker 2025 - May Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Consumer Insights Dashboard

Wi-Fi and Home Networking

06/09/2025

Home Services Dashboard Q1 2025

The Home Services Dashboard visualizes the most important metrics informing the strategic decision making of companies providing communications services to the home.   Consumer Insights Dashboards...

White Paper

MDU Research

06/09/2025

Resident Demand for Technology: Evaluating Amenity Fees

This white paper examines the rising demand for technology amenities in multifamily rentals, along with how properties are funding these amenities through the use of amenity fees. It covers evolving s...

Trackers

Video Services: OTT, Pay TV

06/02/2025

Streaming Video Tracker - North American Update: May 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

MDU Research

06/03/2025

Growing Multifamily Value Through Smart Energy Savings

This white paper explores the evolving role of smart energy solutions in multifamily housing, including identifying how companies are utilizing smart energy technology to achieve significant cost savi...

Multiclient

Smart Home Devices, Automation, Controls

06/02/2025

The Business of Consumer IoT: Product Strategy in a Maturing Market

The smart home market is maturing, with 45% of US internet households owning at least one core smart home device. The customer base is shifting to a more mass-market profile, new competitors continue...

Webinar

Wellness and Fitness

05/22/2025

Transforming Safety for People, Workers, and Property at Home and Senior Living Centers

Complete the form on this page to download the event materials. Advanced technology solutions are helping senior living and assisted living providers deliver better health outcomes while giving res...

Trackers

Residential Security

05/13/2025

Smart Home and Security Tracker 2025 - April Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Residential Security

05/09/2025

Smart Home and Security Tracker 2025: Q1 Platforms, Products, and Forecasts

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Quantified Consumer

Smart Home Devices, Automation, Controls

05/05/2025

Smart Home: User Experience, Pain Points & Support

More than a decade into its development, the smart home market is maturing, offering dozens of product types from a growing number of competitors and attracting more mainstream consumers. To attract a...

Trackers

Video Services: OTT, Pay TV

05/01/2025

Streaming Video Tracker - North American Update: April 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

Consumer Electronics Devices

04/24/2025

Interactive and Shoppable TV: Next Wave of CTV Revenues

This white paper is an urgent call to action for CTV platforms, streaming providers, and advertisers to prioritize interactivity and leverage the technology and data already at their disposal to stren...

Trackers

Video Services: OTT, Pay TV

04/22/2025

Streaming Video Tracker: Analyst Notes, Q1 2025

The Analyst Notes for the Streaming Video Tracker, North America highlights key changes made to the Streaming Video Tracker this quarter, including any enhancements made to the streaming video tracker...

Blogs

smartphones

Wi-Fi

Radio Magazine Online

mobile banking

In The News

06/14/2025

Prediction: Wi-Fi-Cell Hybrid Service Is Coming

As always, timing is everything. Research published in July by Parks Associates suggests U.S. mobile carriers are shifting their focus from ARPU growth to churn management as new smartphone users beco...

Press Releases

01/20/2023

Intel, Samsung, Sony Pictures, Verizon to Keynote @ CONNECTIONS

Executives from Intel, Samsung LCD Business, Sony Pictures, and Verizon will present the CONNECTIONS Conference keynotes on topics including TV technology, content protection and cloud media service...

security

big data

privacy

Twice

cybersecurity

In The News

06/14/2025

11 Real Costs Of A Corporate Data Breach

Security breaches cost a lot of money. In the U.S., the average data breach costs $5.4 million. The average cost, globally, of a compromised record rose 9 percent in 2014 to $145; costs in the U.S. ro...

smart home

connected CE

home automation

Twice

In The News

06/14/2025

Get Smart: What Retailers Need To Know About Selling Home Automation

Even though major commercial security companies like ADT are still leading the home security market, low-cost solutions are on the rise and retailers play a major role in their adoption. According to...

smart TV

streaming

Apple TV

In The News

06/14/2025

Nothing Good On: Losing It About The Apple TV

If it doesn’t sell as many units as the marquee products of the most profitable technology company in the world, it’s a disappointment. You really are single-handedly keeping Ned in business, aren’...

smartphones

Wi-Fi

mobile internet

In The News

06/14/2025

Hybrid WiFi-Cellular Service Is the Future

As always, timing is everything. Research published in July by Parks Associates suggests U.S. mobile carriers are shifting their focus from ARPU growth to churn management as new smartphone users beco...

smart home

home automation

MediaPost

connected home

In The News

06/14/2025

Consumers Look For New Value In Smart Home Products

Smart home products have to create new value if they are to be adopted. That’s the conclusion of a new study on various aspects of the Internet of Things, including smart lighting and other smart p...

pay TV

OTT

personalization

streaming

entertainment

In The News

06/14/2025

ADB’s Graphyne2 Embraces Personalized Recommendations Through Partnership With ContentWise

According to recent research from Parks Associates, over 60% of U.S. broadband households have at least one OTT video service subscription, while Gartner states that by 2019, up to 50% of households w...

smart home

tech support

connected CE

home automation

connected home

In The News

06/14/2025

Connected Devices Tech Support Service Launched By Verizon

Research firm Parks Associates estimates that nearly 24 percent of U.S. broadband households will have an IP camera by 2020, while more than 50 percent will have a smart home controller and 26 percent...

OTT

streaming

sports

Bloomberg

In The News

06/14/2025

WWE Gets Streaming Boost As Wrestling Fans Subscribe

WWE has been at the forefront of the media industry’s attempts to establish a business providing programming straight to viewers, without an intermediary like cable or satellite networks, while still...

OTT

streaming

churn

subscription

entertainment

In The News

06/14/2025

Netflix Subscriber Churn Increase Could Be Sign Of 'Stream Cutting'

With the growing number of streaming services, churn will be an issue as consumers experiment with different offerings, Brett Sappington, senior director of research for Parks Associates, told IBD....

smart home

home automation

IoT

Smart Energy Summit

connected home

Press Releases

06/14/2025

38% of U.S. broadband households very likely to buy smart home device in 2016

Research firm examines new players, role of insurance industry, market trends, and new partnership and business models in IoT A new industry report from Parks Associates reveals 51% of U.S. broadba...

Blu-ray

connected CE

pay TV

retail

Consumer Electronics Devices

01/20/2023

Sales of Internet-connectable TV devices soaring to 350 million by 2015

Consumer desire for on-demand and online video content will motivate sales of Internet-connectable TV devices to nearly 350 million units worldwide by 2015, setting the stage for intense competitio...

online video

operator

OTT

pay TV

Press Releases

06/14/2025

Premium Pay TV Services: A Peek into the Future

Pay TV is fighting a battle on two fronts. Fighting the slow erosion of the core business is one, both through retaining existing subscribers and attracting the newest generation of consumers to pay T...

digital content

digital media

online video

operator

Entertainment

06/14/2025

UFC Changes Hands for the First Time in 15 Years

William Morris Endeavor-International Marketing Group (WME-IMG) bought the UFC earlier this month for $4 billion. WME-IMG is a conglomerate of two accomplished agencies: talent agency WME specializing...

Pages