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Trackers

Residential Security

09/08/2025

Smart Home and Security Tracker 2025 - August Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Quantified Consumer

Entertainment Content: Video, Audio, Gaming

09/05/2025

Connected TV Platform Expansion: Gaming, Fitness, Smart Home

TV operating system (TV OS) platform vendors and TV OEMs are looking for new use cases and applications to drive TV sales, advertising revenue, and uptake of related services. With widespread adoption...

Quantified Consumer

Entertainment Content: Video, Audio, Gaming

09/04/2025

Gen AI in Media & Entertainment

Generative AI has captured the imaginations of companies and investors worldwide – and the skepticism of consumers. This study tests consumer interest and willingness to engage with AI and generative...

Trackers

Video Services: OTT, Pay TV

09/04/2025

Streaming Video Tracker - North American Update: August 2025

The Streaming Video Tracker keeps companies informed of all major North American OTT services, providing details on current players, new entrants, and trends in the OTT video services market. Services...

White Paper

MDU Research

09/04/2025

A Guide to Connectivity Innovations in Multifamily Housing

This white paper explores key connectivity options available for multifamily properties, including legacy bulk and retail service, managed Wifi, and the increasingly popular trend of instant activatio...

Consumer Insights Dashboard

Smart Home Devices, Automation, Controls

08/15/2025

Smart Home Dashboard 2Q 2025

The Smart Home Dashboard visualizes the most important metrics informing the strategic decision making of companies across the connected home market.   Consumer Insights Dashboards present survey-b...

Trackers

Residential Security

08/07/2025

Smart Home and Security Tracker 2025 - July Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Trackers

Residential Security

07/31/2025

Smart Home and Security Tracker 2025: Q2 Platforms, Products, and Forecasts

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Consumer Insights Dashboard

Residential Security

07/30/2025

Residential Security Dashboard 2Q 2025

The Residential Security Dashboard visualizes the most important metrics informing the strategic decision making of companies across the residential security market. Consumer Insights Dashboards pr...

White Paper

Smart Home Devices, Automation, Controls

07/29/2025

Smart Home Evolution: Unlocking Value

This white paper explores the progress of the smart home industry, highlighting key milestones, emerging consumer demands, and the increasing role of artificial intelligence. The research highlights t...

Webinar

Independent Living

07/21/2025

Ambient Sensing: Next Frontier in Senior Care

As the US population ages, more than 25 million households are stepping into caregiving roles with nearly 10 million supporting seniors who live independently but still need assistance.  Currently, on...

Webinar

Video Services: OTT, Pay TV

07/24/2025

Consolidation & Aggregation: Transformation of Streaming Services & Technologies

Streaming services are undergoing rapid consolidation and aggregation, reshaping the competitive environment. This session explores the strategic mergers, acquisitions, partnerships, and technologies...

Webinar

MDU Research

07/24/2025

PropTech, Broadband, and the Future of Multifamily Living

This session explores the latest developments in proptech, including highlights from Parks Associates latest research spotlighting innovative companies enabling Smart Spaces.  Parks Assoicates team wi...

Blogs

cloud services

OTT

apps

smart TV

online video

streaming

digital content

Entertainment

09/10/2025

Synamedia Simplifies the Entertainment Ecosystem

Synamedia just announced Senza, a new white label cloud-based streaming platform aiming to simplify the complexity associated with traditional application development, deployment, and integration for...

cord cutting

digital content

online video

OTT

entertainment

Entertainment

09/10/2025

The Blockchain Hype Train Comes to Video Services

Swedish startup, Cinezen Blockchained Entertainment, recently signed some of its first film distribution deals for its upcoming video-on-demand service, a global blockchain-based VOD service that will...

Google

Chromecast

Internet of Things

Amazon

entertainment

Press Releases

09/10/2025

UXP Systems: Momentum of Google, Apple, Amazon fuels smart home awareness

Sumit Parab, Director of Product Management for UXP Systems, answers the following industry questions prior to the 2015 CONNECTIONS Europe event taking place 10-11 November in Amsterdam: What chall...

industry event

subscription

Entertainment

09/10/2025

Subscriber Lifecycle Management vs. Subscriber Billing

Subscription management and billing in the customer lifecycle is more important than ever before for media and entertainment companies. To thrive in today’s ever-changing market, business agility must...

Variety

broadband

Fire TV

Apple TV

In The News

09/10/2025

Roku Grows Streaming Device Market Share, Apple TV Loses Out

Streaming device maker Roku has been growing its market share and is now outselling Apple’s Apple TV more than 2:1 in the U.S., according to new data from market research company Parks Associates. In...

cord cutting

digital content

digital media

online video

OTT

pay TV

Entertainment

09/10/2025

What About the RSNs?

Stories about the pending purchase of 21st Century Fox assets have dominated the media industry headlines over the past few weeks, with Comcast conceding to Disney’s $71 billion cash and stock offer f...

home automation

home safety

insurance

security

smart home

IoT

Residential Security

09/10/2025

State Farm’s $1.2 Billion Investment in ADT a Turning Point for Smart Security

State Farm’s $1.2 billion investment in ADT for 15% stake in the company signals a turning point in the slow and somewhat tepid attention insurers have paid to the smart security space. Smart security...

smart home

CONNECTIONS

home networks

home automation

Smart Home

09/10/2025

Smart Home: Standalone Devices versus Whole Home Systems

Standalone products, also called point solutions, are self-sufficient products that generally operate independently from other products and systems. Smart home systems consist of a groups of devices t...

CES

digital content

digital media

online video

OTT

pay TV

set top

smart TV

Press Releases

09/10/2025

Unified Interfaces on the Mind at CES

Speaking from an entertainment focus at CES, nearly everyone I met with talked about being able to provide a single, unified interface for all the video products and services that consumers are using....

connected CE

gaming

virtual reality

Consumer Electronics Devices

09/10/2025

Sony’s launch of PlayStation VR bolsters virtual reality market

Sony launched its much-anticipated PlayStation VR Thursday morning in a move that will likely have a drastic impact on the gaming experience. Brett Sappington, Senior Director of Research at Parks Ass...

OTT

streaming

entertainment

Press Releases

09/10/2025

Whistling Past the OTT Video Graveyard

Some people love being scared. Whether the villain is a poltergeist, masked killer, creepy doll, or some rabid beastie, they delight in having their worst fears realized on the screen of their choice....

fitness apps

gaming

mHealth

patient engagement

virtual care

virtual reality

CES

Health

09/10/2025

Mixed Reality and the Future of Healthcare

Some of the most interesting news to come out of CES this year had to do with virtual reality. With the upcoming release of the Windows Holographic System and VR headsets for around $300, it seems lik...

CONNECTIONS

digital media

Internet of Things

Entertainment

09/10/2025

Households with Children Are Powerful Tech-Buying Segment

Some of our latest consumer research, Households with Children: Dominant Tech Purchasers, reveals households with children, particularly those ages 6-11, are the leading demographic groups for technol...

smart home

home automation

Smart Energy Summit

solar

renewable energy

smart energy devices

Press Releases

09/10/2025

Top 7 Takeaways – Factors Accelerating the Adoption of Solar Technology

Solar technology installed behind the meter has implications for utilities, because excess energy flows back into the grid. Utility-scale solar must be managed as an asset in energy markets. Wherever...

smart home

connected CE

home automation

MDUs

energy management

access control

Smart Home

09/10/2025

Apply for the 2025 Property Innovation Awards!

Smart thermostats. Intelligent lighting. Integrated access control. Real-time energy management. Across the country, multifamily communities are embracing these innovations - and transforming the w...

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09/10/2025

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09/10/2025

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