Providing market intelligence for more than 35 years

In The News

Parks Associates is cited in hundreds of local, national, and global media outlets.

Latest In The News

Meet the sometime-streamer: TV watchers who sign up for one show — then cancel

Because canceling something online can be so easy, you tend to see higher cancellation rates across...

4K And HDR Won’t Save Apple TV: Here’s How The Company Can Turn Things Around

Who knows? Maybe the Apple TV has appeal. But the numbers show otherwise. According to new data from...

Roku is killing Apple (and everyone else) in the streaming device space

Roku continues to be the nation’s leading maker of streaming media players — a.k.a. the sticks and b...

The secret to the Apple TV's comeback could be 4K

If Apple does come out with a new Apple TV, it will be the first update to the product line in two y...

Roku continues to lead the streaming device market

Roku, the streaming video platform and device maker, increased its US market share to 37% in Q1 2017...

Roku and Amazon Fire TV Continue to Gain Market Share; Chromecast and Apple TV Fall Behind

Roku continues to be the market leader for streaming devices, but Amazon’s Fire TV devices have made...

Contact Us

Parks Associates

Sign up to receive all the latest media alerts in your inbox