Register

I agree with the Privacy Policy

TMCnet

Mochi Media Joins Google for Launch of AdSense for Games

October 07, 2008

Mochi Media has announced collaboration with Google's AdSense that will allow Google to place advertisements in MochiAds, Mochi Media's network of online games. AdSense for Games will gain access to Mochi Media's international ad inventory and reach gaming audiences on various Web sites. With Mochi Media adding Google to its networks, Mochi Media's game developers will also get increased monetization.

According to research firm, Parks Associates, casual gaming is still small with about $1 billion from advertising and subscription revenues in 2007. Independent developers distribute their games on Web portals and via blogs and social networks, just like YouTube videos. A copy of a casual game might be on every gaming blog on the Web, but once set free from its developer's site, the developer might not have any clue how many people have played it.

From the article, "Mochi Media Joins Google for Launch of AdSense for Games" by Anamika Singh

Previously In The News

Smart Home Device in Every Other Home by 2020

While the number of applications for machine to machine (M2M) communications devices and so-called smart home devices are increasing, it's easy to wonder if the demand for these devices is likewise...

DLNA launches VidiPath Certification programme for retail products supporting subscription TV

"DLNA has taken another important step toward fulfilling the FCC's vision for an industry standard that allows TV services to be delivered to CE devices," said Brett L Sappington, director of resea...

Over 25% of US CE shoppers use mobile commerce apps in-store

More than 25 percent of CE buyers in US broadband households use mobile commerce apps on their smartphone to help with an in-store purchase decision, including functions such as product research, b...

Samsung Electronics and Delivery Agent Launch T-Commerce Shopping

Parks Associates estimates that of the 136 million TV households in North America projected in 2013, Smart TV homes will be present in 32 million, or 23 percent. By 2017, more than half (53%) of TV...

‹
1
2
3
4
5
6
7
8
9
10
...
25
26
›