Register

I agree with the Privacy Policy

TMCnet

Cognitive Networks Teams Up with Smart TV Industry Leaders at Advertising Week 2013

September 22, 2013

Made up of leaders from the Smart TV ecosystem, the panel will focus on Automatic Content Recognition (ACR) technology and how it is powering an enhanced Smart TV viewing experience. This newly-enabled technology allows advertisers and broadcast networks to deliver synchronized, interactive advertising and show content to consumers, such as real-time coupons, live viewer opinion polls, and social TV engagement based on popular social media platforms.

The "Smart TV Rising" panel will be moderated by Heather Way, senior analyst from Parks Associates.

From the article, "Cognitive Networks Teams Up with Smart TV Industry Leaders at Advertising Week 2013."

Previously In The News

Over One-Third of Smartphone and Tablet Users Use Mobile Devices as TV Guides

Parks Associates, host of CONNECTIONS™ at CTIA 2013, announced new mobile and app research today showing consumers are increasingly using mobile devices and second-screen apps as alternatives to tr...

The Future of IPTV

Bucking downward trends in the economy through aggressive deployments, IT market researchers predict that Internet protocol television – or “IPTV” – will grow more than 50 percent this year. Accord...

63% of Smart TV Owners Have the Device Connected and 79% of Them Use It to Watch Online Video Regularly

Parks Associates today announced new research showing 26% of U.S. broadband households own a smart TV and 46% own at least one set-top box. Furthermore, 63% of smart TV owners connect the set to th...

Samsung Electronics and Delivery Agent Launch T-Commerce Shopping

Parks Associates estimates that of the 136 million TV households in North America projected in 2013, Smart TV homes will be present in 32 million, or 23 percent. By 2017, more than half (53%) of TV...

‹
1
2
3
4
5
6
7
8
9
10
...
25
26
›