Register

I agree with the Privacy Policy

TMCnet

Cognitive Networks Teams Up with Smart TV Industry Leaders at Advertising Week 2013

September 22, 2013

Made up of leaders from the Smart TV ecosystem, the panel will focus on Automatic Content Recognition (ACR) technology and how it is powering an enhanced Smart TV viewing experience. This newly-enabled technology allows advertisers and broadcast networks to deliver synchronized, interactive advertising and show content to consumers, such as real-time coupons, live viewer opinion polls, and social TV engagement based on popular social media platforms.

The "Smart TV Rising" panel will be moderated by Heather Way, senior analyst from Parks Associates.

From the article, "Cognitive Networks Teams Up with Smart TV Industry Leaders at Advertising Week 2013."

Previously In The News

Over One-Third of Smartphone and Tablet Users Use Mobile Devices as TV Guides

Parks Associates, host of CONNECTIONS™ at CTIA 2013, announced new mobile and app research today showing consumers are increasingly using mobile devices and second-screen apps as alternatives to tr...

U.S. SMBs Interested in New Support Services From Broadband Service Providers, Electronic Retailers, and CE Manufacturers

Parks Associates finds 55-65% of U.S. SMBs prefer phone and email tech support options over face-to-face service. According to "Small/Medium Business: Tech Support Opportunities," 54% of SMBs prefe...

Parks Associates Talks Future of Household Broadband at CES 2013

CES isn't just about gadgets; it's also about the future of technology as it relates to consumer electronics, and for a lot of consumer electronics, nothing is quite so important, so connected to t...

Google Taps Marvell to Power the Next-Generation Google TV

Hopefully for Google and device manufacturer partners, the second effort is more successful than the first. Parks Associates analyst Kurt Scherf told the Journal that the updated software offers a...

‹
1
2
3
4
5
6
7
8
9
10
...
25
26
›