In The News

Report: Viewers Say Churn is Based on Lack of New, Original Content

March 22, 2022

According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the average is 45%.

From the article "Report: Viewers Say Churn is Based on Lack of New, Original Content" by Lauren Forristal.

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About Parks Associates

Report: Viewers Say Churn is Based on Lack of New, Original Content

Previously In The News

Three Ways To Accelerate Smart Home IoT Adoption

Parks Associates To Host Annual Connections Conference May 24-26 In San Francisco

Securing Smart Homes From Hackers

Report: Consumers’ Growing Appetite For Solar, Storage And Bundled Home Energy Services

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