Providing Market Intelligence for 40 Years

In The News

OpenAI Eyes AI Agent Phone, Kuo Says

“OpenAI is not a hardware company and must prove its phone performs well against the competition in terms of memory, camera quality, size, weight, screen responsiveness — all of that can be a challenge for an organization without a hardware background,” noted Jennifer Kent, senior vice president and principal analyst at Parks Associates, a market research and consulting company specializing in consumer technology products, in Dallas.

She also pointed out that OpenAI’s strategy is to have an agent set on top of various apps and dominate interactions with end users. “Many developers will see that as an existential threat,” she told TechNewsWorld. “OpenAI will have to work to prove that app developers will thrive in an OpenAI operating system.”

“iOS and Android dominate the smartphone market, particularly in the U.S.,” she said. “Apple customers are particularly loyal, and all current players develop experiences that are better across device types and family members, if you stick within an ecosystem. This is a major barrier to consumers switching to a new OS.”

Kent added that consumer concerns about AI are very high. “ChatGPT’s user satisfaction rates, as measured by our Net Promoter Score, are low,” she explained. “OpenAI will need massive marketing to create consumer demand for an OpenAI smartphone.”

From the article, "OpenAI Eyes AI Agent Phone, Kuo Says" by John P. Mello Jr.

 

Previously In The News

Home Surveillance Comes Of Age

Dealers have a tremendous opportunity to benefit from smart home technology as consumers have started to take an interest in it — with more than half of the population excited about the technology, ac...

HDTV Antenna Review: Top Picks From CR's Latest Tests

Market research firm Parks Associates says that one-fifth of U.S. homes with broadband access now use an antenna to get live TV. “Digital antennas are experiencing a resurgence as consumers consider o...

Tackling the Video Revolution — How AT&T, Verizon, Sprint & T-Mobile Are Investing in Video

Over-the-top video is taking over connected devices around the globe. According to research from the Parks Associates, there are more than 200 OTT services in the U.S. market alone, and there are over...

Kickstarter Darling Challenges Blue Apron--With a Hardware Twist

To this point, Patrice Samuels, a senior analyst at Parks Associates, a marketing research and consulting company, says that Tovala has to prove the food tastes good enough to offset the cost of p...