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Parks: Nearly Half of U.S. Broadband Homes Have Cut Pay-TV Cord

Parks Associates’ latest data finds that 56 million (46%) of U.S. internet households have severed t...

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56 million (46%) US Internet households are cord cutters, and 12% are cord nevers – Parks Associates

Parks Associates' latest research from its Video Services Consumer Insights Dashboard reports 56 mil...

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32% of US households subscribe to a paid security service

Parks Associates Smart Home and Security Tracker shows that 42% of all US households with internet o...

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The Smart Home in 2025: Outlook and Opportunities

This week, Jennifer Kent, Vice President of Research at Parks Associates, joined Fiber for Break...

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Apple TV+ serves MLS Sunday matches, expands Season Pass distribution partnerships

Bringing another marquee sports night could be good for Apple TV+, which by some estimates lags...

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2024 streaming trends and 2025 outlook: Kent

As 2024 came to an end, the Parks Associates analyst team took a moment to reflect on another transf...

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