Providing market intelligence for more than 35 years

In The News

Parks Associates is cited in hundreds of local, national, and global media outlets.

Latest In The News

IFC Films Launches Subscription Streaming Channel Anchored To Start Of Cannes

While the streaming wars are heating up among Disney, WarnerMedia and NBCUniversal, more niche servi...

Why is privacy-minded Apple putting its new TV app on smart TVs notorious for spying on users?

That's not just conjecture. A report by Parks Associates stated that almost half of smart TV owners...

Will Arlo Technologies' New Video Doorbell Level the Playing Field With Ring and Nest?

Arlo needs a video doorbell to help continue adding subscribers. Doorbells will ultimately pave the...

OTA TV Viewing: Found In Nearly 1 in 4 Broadband Homes

New research from Parks Associates suggests that may be the case, given the percentage of U.S. broad...

22% of US broadband homes watch terrestrial TV

Approximately 22% of US broadband households use an antenna to watch over-the-air broadcasts, accord...

5 Future Jobs You've Never Heard of But That Your Kids Will Flock to

In 2018 a jaw-dropping 48 percent of U.S. consumers polled by Parks Associates said they planned to...

Contact Us

Parks Associates

Sign up to receive all the latest media alerts in your inbox