According to Parks Associates
, 28% of U.S. internet households intend to purchase a wearable in the next few months, approximately 95% are willing to pay more for a wearable if it includes advanced health features, and two-thirds would pay more for a device that accurately measures blood pressure and shares that information with their doctor.
According to Kristen Hanich, Parks Associates
’ research director, consumers are most likely to pay more for wearables with medical-grade vital sign detection, particularly blood pressure, arrhythmia, and blood oxygen levels, the ability to accurately measure blood pressure, take EKGs, detect abnormalities with heart rate, and fall detection with the ability to call emergency services if needed.
From the article, "Another View: Wearables, Digital Health And You," by Stewart Wolpin.