Smart energy services in the home are already wrapped up with home security settings. Intelligent light bulbs and smart thermostats are standard offerings as part of smart home packages, which are led by security.
But people are ready for more, much more, according to new research from Parks Associates released at its Smart Energy Summit in Austin this week. Nearly half of homes with broadband in the U.S. would be willing to subscribe to a bundle of energy services for about $10 per month. Internet and HVAC maintenance were the most popular services to bundle with electricity services.
“Bundling together a group of services can expand product pricing and drive recurring revenue,” Tom Kerber, director of home controls and energy research for Parks Associates, said in a statement. “In addition, consumers are receptive to new business models such as demand response programs that offer manufacturers an ongoing revenue source that is not directly funded by the consumer.”
The information will be of interest to utilities, solar installers and telecoms, all of which are looking for increased revenue streams from customers. For eager customers, bundling is coming, albeit slowly.
From the article "Consumers Hungry for Bundled Energy Services, Survey Finds" by Katherine Tweed.
