Parks Associates would like to thank Opower for sponsoring the 2014 Smart Energy Summit.
Working with 90 utility partners and serving more than 20 million consumers across eight countries, Opower is a leading provider of cloud-based software to the utility industry. Opower’s platform uses big data analytics and behavioral science to enable utilities to achieve energy outcomes, including energy efficiency, customer engagement and demand response. Founded in 2007 and privately held, Opower is headquartered in Arlington, Virginia, with offices in San Francisco, London, Singapore and Tokyo.
Kevin Hamilton, Senior Director of Product Marketing, Opower, will be participating on the interactive panel session, “Moving Customers to Variable Pricing Programs” on Tuesday, February 18. This session will review different approaches to variable pricing programs and how to overcome consumer objects through incentives or risk mitigation.
