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Verizon bullish on continued Fios strength, FWA prospects

His comments appear to reflect a broader trend in the U.S. broadband market. A new report released by analyst company Parks Associates on Wednesday showed that the percentage of households with standalone broadband service reached 41% in Q1 2021, up from 33% in Q1 2018. The cost of this service has risen 64% over the past decade, rising from $39 per month per household in 2011 to $64 in 2021. The report was based off a survey of 10,000 U.S. broadband households.

A drop off in pay-TV subscriptions has played a large part in falling bundle rates, but another package combination is gaining steam. As Parks Associates senior analyst Kristen Hanich noted in a statement, “the fastest growing” bundle segment “is a standard double-play combining home internet and mobile service.” The percentage of households with this pairing increased from little over 10% in Q1 2019 to 19% in Q1 2021, the report showed.

From the article "Verizon bullish on continued Fios strength, FWA prospects" by Diana Goovaerts. 

Previously In The News

Deeper Dive—Who would buy DirecTV?

Although DirecTV is losing subscribers at a rapid pace, it’s not exactly a lost cause. Brett Sappington, senior research director and principal analyst at Parks Associates, said the satellite operator...

Apple TV+ raises streaming subscription price to $7 per month

Apple’s share of the streaming device space shrank 3% year over year in the third quarter, when it captured 9% of the domestic market, according to Parks Associates. Comparatively, Roku and Fire T...

Industry Voices—Hawley: Coronavirus piracy trends in the new normal

There have been some public reports that credential sharing has increased dramatically in recent months. A OnePoll study commissioned by Tubi reported that as of March, 42% of adults were sharing acco...

The streaming wars are flooding us with TV

Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".

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