Providing market intelligence for more than 35 years

In The News

Smart TVs With Webcams Vulnerable To Online Peeping Toms

A “smart TV” by definition is a television set where one can access the Internet, watch content online via streaming services such as Netflix, or use various other applications that are usually found on computers or smartphones, such as Skype. Ownership of them is on the rise – in 2014, around 42 million households in America had one. By 2018, this is predicted to increase to around 70% of all US households. Heather Way, a Senior Analyst at Parks Associates, noted that “this platform… is forever changing the concept of television.”

From the article "Smart TVs With Webcams Vulnerable To Online Peeping Toms" by Jack Hadfield.
 

Previously In The News

Smart Home DIY: Nearly a Third of Homeowners Report Turning to Pros after First Attempts

According to Parks Associates research, 29% of consumers ultimately turn to professionals for help, even if they initially attempt self-installation. Despite DIY smart home products often being...

Survey: 8% of those purchasing a smart speaker in the past six months chose Apple’s HomePod

Parks Associates’ recently released Consumer Insights Dashboard: Tech Ecosystem Dashboard reveals 51% of US Internet households report owning a smart speaker and/or display.  Among those househ...

PODCAST: SCTE TechExpo25 Roundup Day 2

Parks Associates, in partnership with Cox, released a study that found that nearly one in five multifamily residents with home internet reported receiving gigabit or faster download speeds. From th...

Winning Back Connectivity Trust: What the Survey Reveals About Telecom Customer Retention

Parks Associates found that the average U.S. household had 17 connected devices in 2023. As Parks Associates reported, U.S. homes now average 17 connected devices. This explosive growth puts enormo...