In The News

Smart home devices have a big data problem, and it's growing

August 29, 2019

That trend, to start making customers pay to access data, dovetails with research found by Parks Associates earlier this year, which noted that new smart home security customers spend about $55, on average, each month for these services. But companies that started several years ago, were more eager for people to adopt their products, and gave this data storage away for free.From the article

"Smart home devices have a big data problem, and it's growing" by Lauren Barack.

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ADT’s $105 Million Bet on Ambient AI: Why the Security Giant Is Buying Technology That Can Sense People Through Walls

According to a 2024 Parks Associates survey, 42% of U.S. broadband households expressed concern about privacy when considering indoor security cameras, while only 18% had similar concerns about non-vi...

T-Mobile Brings Back Free MLB.TV Access for Customers

Sports rights are a proven retention tool: live games drive habitual viewing and reduce the urge to churn. Analysts at Deloitte and Parks Associates have repeatedly pointed to sports as a core lever f...

Roku Debuts Search Button For Free Live TV

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Households now rely on dozens of connected devices, including streaming platforms, gaming systems, security cameras, voice assistants, and a growing range of smart appliances. According to Parks Assoc...

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About Parks Associates

Smart home devices have a big data problem, and it's growing

Previously In The News

ADT’s $105 Million Bet on Ambient AI: Why the Security Giant Is Buying Technology That Can Sense People Through Walls

T-Mobile Brings Back Free MLB.TV Access for Customers

Roku Debuts Search Button For Free Live TV

Marcelo Oliveira: The Router is the Next Strategic Battleground for ISPs

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