Providing Market Intelligence for 40 Years

In The News

Disney+ Could Blow Away Subscriber Forecasts

Brett Sappington, senior director of research at Parks Associates, agrees that Disney+ has the best shot at being wildly successful, and that securing fewer than 23 million Disney+ subs globally by 2023 would vastly "undershoot" expectations.
But Sappington also stressed that Disney is taking on some additional risk with a direct-to-consumer offering, as the company won't get the same guarantees that Disney locks down when licensing its content to others. "That's really a big bet for Disney," he said.  

From the article "Disney+ Could Blow Away Subscriber Forecasts" by Jeff Baumgartner.

Previously In The News

Research: 39% of US watch live content through streamers

Parks Associates’ research The New Live TV Model: Skinny Bundles, Sports, News finds that 39 per cent of US internet households watch live events or sports through an on-demand streaming service,...

Apple’s HomeView could reshape smart home expectations, Parks Associates says

Apple’s new HomeView platform could bring fresh attention to the smart home market while raising consumer expectations for security and artificial intelligence (AI), according to Jennifer Kent, VP...

A third of U.S. adults would rather watch show highlights than full episodes: Survey

The bundling findings align with a Parks Associates report released in September. That survey found that 51% of U.S. internet households would prefer a package combining live TV shows with streaming s...

Parks: 39% of U.S. Internet Households Watch Live Events – Sports on Streaming Services

Parks Associates Oct. 21 reported that 39% of U.S. internet households watch live events or sports through an on-demand streaming service, showing the growing role of streaming services in deliver...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive