Providing Market Intelligence for 40 Years

In The News

Are Smart TV Designs Taking Home Security for Granted?

Security has been a growing concern with the increased use of smart television and video streaming devices, observed Brett Sappington, director of research at Parks Associates.

"For many years, there was no reason to hack a television or a smart streaming media player," he told TechNewsWorld.

It was only with the advent of subscription-based video services and transactional video that you started to see financial data, like credit card numbers, get stored online, Sappington noted.

From the article "Are Smart TV Designs Taking Home Security for Granted?" by David Jones. 

Previously In The News

Research: 39% of US watch live content through streamers

Parks Associates’ research The New Live TV Model: Skinny Bundles, Sports, News finds that 39 per cent of US internet households watch live events or sports through an on-demand streaming service,...

Apple’s HomeView could reshape smart home expectations, Parks Associates says

Apple’s new HomeView platform could bring fresh attention to the smart home market while raising consumer expectations for security and artificial intelligence (AI), according to Jennifer Kent, VP...

A third of U.S. adults would rather watch show highlights than full episodes: Survey

The bundling findings align with a Parks Associates report released in September. That survey found that 51% of U.S. internet households would prefer a package combining live TV shows with streaming s...

Parks: 39% of U.S. Internet Households Watch Live Events – Sports on Streaming Services

Parks Associates Oct. 21 reported that 39% of U.S. internet households watch live events or sports through an on-demand streaming service, showing the growing role of streaming services in deliver...