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Ad Age @ CES: 5 Things We Learned About the Connected Home

January 09, 2018

smart home

CES

insurance

Insights

streaming devices

Historically, insurance companies' main relationship with consumers has been reminding them to pay their bills or coming to the rescue when something bad happens. Smart homes present those companies with the opportunity to forge deeper ties with their customers, says Jennifer Kent, director of research quality & product development at Parks Associates.

From the article "Ad Age @ CES: 5 Things We Learned About the Connected Home" by Megan Graham.

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About Parks Associates

Ad Age @ CES: 5 Things We Learned About the Connected Home

Previously In The News

CES 2022 Recap: The Show Must Go On…And It Did

Streaming companies to see $12.5B in lost revenue by 2024 due to piracy, password sharing: report

What’s in Your Wallet: Should You Get the Apple Credit Card?—Data Sheet

How People Are Using Smartwatches to Lose Weight and Stay Healthy

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