Parks Associates has released a new white paper, "European Mobile Market: Beyond Price-based Strategies."
This new white paper examines challenges for mobile carriers in Europe and strategies to sustain ARPU and expand their base of postpaid users.
* Regulations, Competition, and Churn
* Evolving Beyond Price-based Strategies
* Examples of New Strategies: Vodafone, Telefonica, T-Mobile, & Orange
The Road Ahead - Evolution of Carrier Strategies
To download this white paper, complete this online form.
Other recent white papers include Google TV- Searching for Success and Consumer Attitudes and the Benefits of Smart Grid Technologies.