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Products

Trackers

Smart Home Devices, Automation, Controls

11/08/2024

Smart Home and Security Tracker 2024 - October Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Video Services: OTT, Pay TV

11/01/2024

Streaming Video Tracker - North American Update: October 2024

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

Quantified Consumer

Residential Security

11/01/2024

Home Security & Monitoring: Subscriber Churn and Retention

The security market has evolved to meet consumer demand for choice in systems, devices, installation methods, purchase methods, and monitoring services.  Professional monitoring, video storage, and ot...

White Paper

MDU Research

11/01/2024

Preparing For EV Adoption in Multifamily: The Coming Wave

This white paper examines new trends in EV and EV charger adoption among multifamily owners, operators, and residents, sharing the plans of key decision makers for new installations and retrofits....

Webinar

Small-and-medium Business Research

10/18/2024

Smart Homes, Smart Investments: The Tech Revolution in Single-Family Rentals

Join us for a compelling webinar that delves into the key trends shaping the build-to-rent market, including shifting demographics, economic factors, and changing consumer preferences. Learn how te...

Trackers

Wi-Fi and Home Networking

10/16/2024

Broadband Market Tracker Q2 2024

Includes both "Profiles and Estimates, Q2 2024" for US and Canadian home internet services and "Q2 2024 News and Analysis." The Broadband Market Tracker provides estimates for residential home inte...

Trackers

Smart Home Devices, Automation, Controls

10/10/2024

Smart Home and Security Tracker 2024 - September Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Video Services: OTT, Pay TV

09/30/2024

Streaming Video Tracker - North American Update: September 2024

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

Quantified Consumer

Video Services: OTT, Pay TV

09/30/2024

Battle of the Platforms: Assessing Connected TV Ecosystems

Streaming is now the dominant mode of video consumption, making connected TV platforms the new power players in entertainment. Roku, Amazon, Samsung, Google, Vizio, LG, and others control the user exp...

Quantified Consumer

Wi-Fi and Home Networking

09/27/2024

Managed Wi-Fi: MDU Resident Demand and Preferences

Multifamily properties are turning to new amenities to attract and retain residents and to generate new ongoing revenue streams. High-speed internet and Wi-Fi are two of the most in-demand amenities i...

Blogs

The Streamable

OTT

streaming

advertising

In The News

06/25/2025

Streaming Users Could Save $366 per Year by Switching to Ad-Supported Streaming; Average Customer Has 5.6 Services

New data from Parks Associates reveals that users could save $366 per year by switching to ad-supported plans. The data also shows that the average streaming household is subscribed to 5.6 servic...

CONNECTIONS

europe

home networks

smart home

Press Releases

01/20/2023

11% of Spanish Homes with Broadband Already have a Control System for Smart Homes

Spain surpasses the United Kingdom and Germany in the use of Home Automation Services On the 18th and 19th of November the Connections Europe 2014 event will take place in Amsterdam. It i...

digital media

online video

OTT

pay TV

smart TV

Press Releases

06/25/2025

Comcast's New Smart TV Licensing Strategy

Yesterday, the Wall Street Journal reported that Comcast is in talks with Walmart to partner on a new line of smart TVs. The smart TVs would be running Comcast's X1 operating system, which powers the...

Google

home safety

security

smart home

Smart Home

06/25/2025

What does Google’s investment mean for the home security market?

Yesterday, Google announced that it will invest $450 million in ADT and work with the Florida-headquartered firm’s 20,000 technicians to sell and install the search giant’s Nest family of smart home p...

smartphones

Wi-Fi

Comcast

internet

T-Mobile

Broadband/Communications

06/25/2025

Comcast Dipped its Toe into the Wireless Business

Yesterday, Comcast officially unveiled its wireless ambition. It now offers a mobile service featuring unlimited voice and data starting from $45 per month (other non-unlimited data plan options are a...

COVID-19

smart home

Wi-Fi

Smart Home

06/25/2025

The Smart Home in 2031

With the exception of the high-end, luxury home market, consumers are still working to “build” their smart homes — by buying single devices and connecting them to create an experience that provides va...

care management

connected CE

Connected Health Summit

Internet of Things

wearable

Health

06/25/2025

Earbuds Evolve into a Health Monitoring Device

With rising consumer interest and hot venture money, the wearables market for health and wellness has taken a significant stride forward. The industry is currently fixated on who can dominate the wris...

cord cutting

digital media

OTT

smart TV

streaming

Entertainment

06/25/2025

Standing Out in a Saturated OTT Market

With over 400 OTT streaming providers available to choose from in North America, consumers today are constantly barraged with an endless amount of entertainment options. Combined with inconsistent use...

Amazon

Apple

audio

connected CE

Google

home automation

smart home

Consumer Electronics Devices

06/25/2025

Amazon Sells Out of Echo and Tap

With news that Amazon is officially sold out (online) of Echo and Tap products until after the holidays, it looks like the smart speaker with personal assistant technology category has found its legs....

Amazon

Internet of Things

OTT

smartphones

Broadband and Mobility

06/25/2025

Sprint Partners with Amazon to Offer Amazon Prime to Customers: Parks Associates Insights

With growing adoption of bigger screen smartphones and LTE-enabled tablets, American consumers are spending more time for entertainment on mobile platforms than ever. According to recent Parks Associa...

COVID-19

privacy

security

home networks

Broadband/Communications

06/25/2025

Ransomware Attacks Increased Almost 500% in 2020

With global cybercrime, damages already estimated near $1 trillion in 2019,[1] the threat to businesses and their remote employees surged as lockdowns and social distancing first hit in early 2020. Or...

Internet of Things

interoperability

smart home

Smart Home

06/25/2025

IoT Mass Market Adoption: Impact of Interoperability & Ease of Use

With an estimated 20 to 50 billion cloud connected and IoT products by 2020, established players and new entrants are looking at ways to create a seamless connected experience and how interoperability...

smart home

CONNECTIONS

remote health monitoring

connected health devices

Consumer Electronics Devices

06/25/2025

Medical Devices Offer New Growth Opportunities for the Smart Home Industry

With adoption of connected health and smart home technology growing, interest is rising in how to connect these two experiences. We’ve seen in-home consumer electronics devices start to become HIPAA c...

cord cutting

OTT

streaming

Video Services: OTT, Pay TV

06/25/2025

Four Trends in Retention and Churn Among OTT Services

With a more competitive landscape in the OTT market, viewer retention is a commodity. As new and established entrants maximize retention and minimize churn, several key trends have emerged. The Big...

smart home

broadband

internet

mobile internet

Smart Home

06/25/2025

Key Trends in the Home Internet Market

Wireless players are increasingly competitive, gaining a larger share of the US residential home internet market. Fixed wireless and satellite are disrupting the market, while more traditional players...

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