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Consumer Insights Dashboard

Video Services: OTT, Pay TV

10/31/2025

Video Services Dashboard 3Q 2025

The Video Services Dashboard provides a visual representation of the most critical indicators used by organizations that provide video services to the home to make strategic decisions.  

Trackers

Wi-Fi and Home Networking

10/16/2025

Broadband Market Tracker Vol. III 2025

The Broadband Market Tracker provides estimates for residential home internet subscribers and ISP revenues for the North American market, including for those that do not publicly release figures. This...

Trackers

Video Services: OTT, Pay TV

10/17/2025

Streaming Video Tracker: Analyst Notes, Q3 2025

The Analyst Notes for the Streaming Video Tracker, North America highlights key changes made to the Streaming Video Tracker this quarter, including any enhancements made to the streaming video tracker...

Trackers

Video Services: OTT, Pay TV

10/17/2025

Streaming Video Tracker - North American Update: October 2025

The Streaming Video Tracker keeps companies informed of all major North American OTT services, providing details on current players, new entrants, and trends in the OTT video services market. Services...

White Paper

Smart Home Devices, Automation, Controls

10/17/2025

AI Acceleration at the Edge: Optimizing Product Design

This white paper assesses how intelligent edge devices support competitive strategies through personalized automation and AI-driven support tools. The research assesses how SoC decisions impact the p...

Trackers

Residential Security

10/07/2025

Smart Home and Security Tracker 2025 - September Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Trackers

Video Services: OTT, Pay TV

10/03/2025

Streaming Video Tracker - North American Update: September 2025

The Streaming Video Tracker keeps companies informed of all major North American OTT services, providing details on current players, new entrants, and trends in the OTT video services market. Services...

White Paper

Residential Security

10/06/2025

How to Scale Live Video Monitoring? Empowering Next-Gen Operators with Cloud Video AI

This research identifies key B2B applications for cloud-based live video monitoring and remote guarding, including false-alarm reduction, temporary, mobile and fixed sites centralization, global scali...

Webinar

Residential Security

09/01/2025

The Next Ten Million Customers: Unlocking Value in Security

Home security is at a turning point. As technology, connectivity, and consumer expectations evolve, the meaning of “safe at home” is being redefined. In this exclusive webinar, Parks Associates brings...

Quantified Consumer

Residential Security

09/12/2025

Next Gen Home Security: Competition, Innovation, New Services

Security providers have held down churn and increased customer spending in these recent years, but the market continues to evolve with new competitors and technologies shaking up the market. This flag...

Consumer Insights Dashboard

Wi-Fi and Home Networking

09/12/2025

Home Services Dashboard Q2 2025

The Home Services Dashboard visualizes the most important metrics informing the strategic decision making of companies providing communications services to the home.   Consumer Insights Dashboards...

Quantified Consumer

Independent Living

09/11/2025

Assistive Technologies for Older Adults

The United States – and the world itself – is aging. The share of the US population age 65+ is expected to reach 21% by the year 2030. At the same time, the medical and senior care industries are goin...

Trackers

Residential Security

09/08/2025

Smart Home and Security Tracker 2025 - August Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Blogs

CONNECTIONS

remote health monitoring

seniors

connected health devices

Smart Home

11/04/2025

Smart Home Serving 50+ Population

The United States population is greying, with more baby boomers entering retirement age every day. The number of Americans age 65 and older is expected to reach over 80 million by 2050. At present, th...

cloud services

pay TV

OTT

smart TV

Press Releases

11/04/2025

TV’s Journey to the Cloud

The TV market is undergoing transformational change, fueled by a shift in consumer preferences and viewing habits to online sources—average time spent watching internet video increased from 12.6 hours...

smart home

security

security dealers

DIY

Smart Home

11/04/2025

The Disruption of DIY in Residential Security

The traditional residential security channel is dominated by professionally installed, professionally monitored systems. The market is highly fragmented with relatively few national players, regional...

OTT

pay TV

streaming

digital media

Press Releases

11/04/2025

The Impact of vMVPD Services in the Pay-TV Industry

The traditional pay-TV industry has faced immense pressure since the era of streaming video on-demand, evidenced by years of cable and satellite subscriber losses from all providers. The shift to onli...

OTT

streaming

digital media

Entertainment

11/04/2025

New Services Threaten Big 3 in OTT

The term “streaming wars” has been used for the past several years to describe the battle between high-profile major SVOD services for ever-elusive revenue and viewership share. However, the “war” up...

COVID-19

smart TV

streaming

OTT

Video Services: OTT, Pay TV

11/04/2025

How is the Streaming Video Product Market Changing?

The streaming video product market is changing as a whole, with streaming video subscription services contributing significantly to the rising number of users. The COVID-19 crisis is also having an im...

OTT

streaming

Adeia

CTV

advertising

interactive video

Interactive & Shoppable TV: Next Wave of CTV Revenues

Entertainment

11/04/2025

Interactive & Shoppable TV: Next Wave of CTV Revenues

The streaming video market has reached a pivotal moment. Traditional advertising models alone can no longer sustain growth - and interactive, shoppable TV experiences are poised to bridge the gap betw...

smart home

smart TV

streaming

Entertainment

11/04/2025

The Smart TV is the Entertainment Centerpiece of the Home

The streaming video device market continues to evolve – amid growing consolidation around a handful of devices and platforms. Smart TV adoption is rising - now 60% of internet households report owning...

CONNECTIONS

OTT

gaming

streaming

streaming devices

In The News

11/04/2025

Evolution of the streaming video device market

The streaming video device market continues to evolve – amid growing consolidation around a handful of devices and platforms. Amid a slowing economy and the threat of inflation, consumer spending slow...

OTT

streaming

SVOD

subscription

entertainment

vMVPD

FAST

Entertainment

11/04/2025

Broadening Reach: New Entertainment Strategies Emerge

The streaming landscape is increasingly defined by conglomerates that leverage multiple business models to capture diverse audiences. Giants like Google, Amazon, and Disney now reach more than half of...

smart home

OTT

digital media

streaming devices

Smart Home Systems, Products, and Services

11/04/2025

Smart Home + Entertainment: Roku Controlling the Whole Home

The smart TV is now the most important video consumption device in US households for a variety of reasons. Roku's big announcement yesterday about smart home products (cited as a “natural extension of...

home automation

home networks

security

smart home

Smart Home

11/04/2025

Rise of Smart Locks and Smart Access Control

The smart residence starts at the front door. Smart door locks, smart access control systems, networked cameras, video doorbells, smart garage door openers, parking access solutions, and other IoT dev...

security

smart home

smart TV

apps

Smart Home

11/04/2025

Understanding the Smart Home User Control Experience

The smart home will achieve significant penetration and widespread adoption among consumers, but the rate and speed of adoption are dependent upon companies telling a story to consumers in a method th...

smart home

home automation

home safety

security

thermostats

Smart Home

11/04/2025

Smart Home: Disconnect Between Market Hype and Actual Consumer Behavior

The smart home will achieve significant penetration and widespread adoption among consumers, but the rate and speed of adoption are dependent on many factors. As connectivity in the home increases yea...

home automation

Internet of Things

security

smart home

broadband

Smart Home

11/04/2025

Video/Audio Analytics Add Needed Context to the Smart Home

The smart home today is not really all that smart. It is obedient and does what it is told to do, but has limited capability of making decisions on its own. Decision making requires first, an understa...

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