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Quantified Consumer

Smart Home: Products and Services

12/31/2026

Insuring the Smart Home: Fire and Water Monitoring

Smart home devices are reshaping the insurance landscape with proactive risk detection and mitigation. This study evaluates consumer interest in insurance incentives tied to security products and s...

Quantified Consumer

Smart Home: Products and Services

09/30/2026

Home Security in Transition: The Future of Protection

The home security landscape continues to evolve amid growing DIY adoption, AI-enhanced video analytics, and integration with smart home platforms. This study examines consumer security needs, adoption...

White Paper

Smart Home: Products and Services

09/18/2026

State of Home Energy Management

The home energy market is moving toward a more connected, automated, and consumer-driven model. Rising energy costs, growing adoption of connected devices, and the expansion of distributed energy reso...

White Paper

MDU / Multifamily Tech

09/14/2026

Beyond Connectivity: Securing the Modern Resident Experience

This white paper examines how multifamily properties and broadband providers are meeting the diverse connectivity expectations of today's residents while also protecting the network, and the devices a...

White Paper

Smart Home: Products and Services

09/10/2026

The Intelligence Advantage: How Market Research, Strategy, and Forecasts Drive Better Business Decisions

This white paper explores how independent market research, consumer insights, long-term trend data, and forecasts help companies make better strategic decisions, reduce risk, and identify new growth o...

Consumer Insights Dashboard

Broadband and Mobility

09/08/2026

Home Services Dashboard Q2 2026

"The FCC has partially backpedaled on its changes to the Covered List, but challenges remain."   - Kristen Hanich, Senior Director of Research, Parks Associates The Home Services Dashboard visuali...

Blogs

streaming

Adeia

connected TV

entertainment

advertising

interactive video

Entertainment

09/24/2026

Why Shoppable TV Is the Next Frontier for CTV Monetization

Connected TV (CTV) has matured into a dynamic space with enormous growth—but as audiences shift from linear to streaming, revenue models must evolve too. Advertising remains critical, but it’s no long...

care management

Connected Health Summit

coronavirus

COVID-19

demand response

patient engagement

personalization

remote health monitoring

seniors

Health

09/24/2026

Bridging Home to Provider: Connected Health Sensors and Devices

Connected health sensors and devices are critical to expanding the applications of care in the home. While remote patient monitoring platforms have not yet scaled to the same extent as virtual visit s...

home automation

security

smart home

connected CE

Smart Home

09/24/2026

Manufacturers in Home Security Focus Innovation on Video and Deterrence

Connected devices are forming deep integrations in consumers’ lifestyles, with convenience, comfort, and peace of mind as the leading drivers of adoption. As their familiarity with smart home products...

security

SDM (Security Dealer Magazine)

01/20/2023

Southerners Concerned Consumers

Concern for home security is apparently more acute in the South compared with other regions of the U.S.  This according to a recent study by Parks Associates, a research and consulting firm based in D...

connected TV

streaming devices

Entertainment

09/24/2026

The Evolving Landscape of Connected TV Platforms

Compared to the mobile OS duopoly of iOS and Android, the smart TV platform market features a broadly competitive field, with about a dozen platforms set to drive experiences in 2025. Among those avai...

Internet of Things

interoperability

personalization

smart home

tech support

Smart Home

09/24/2026

What is the User Experience?

Companies often talk about their goals to provide a superior user experience, but what exactly do they mean when they say that? What all does the user experience entail? The user experience (UX) and t...

digital media

OTT

pay TV

Press Releases

09/24/2026

Data and Decision Making in Video Services

Companies often lack adequate data about their service’s core audience until long after their initial launch. The lack of relevant and actionable data can cause services to operate inefficiently and t...

industry event

Internet of Things

virtual reality

Entertainment

09/24/2026

Parks Associates is supporting Music + TV + Film = VR

Companies in connected CE and the entertainment IoT space are watching the emergence of virtual reality (VR) and augmented reality (AR) to determine their impact on device development, content creatio...

security

Wi-Fi

multifamily

cybersecurity

Broadband/Communications

09/24/2026

Community Wi-Fi as a Service for Connected Experiences

Community Wi-Fi refers to shared wireless internet access provided to residents within a multifamily property. This service can be provided by property owners or third-party service providers and has...

Amazon

connected CE

CONNECTIONS

industry event

Internet of Things

interoperability

smart home

voice control

Press Releases

09/24/2026

Sridhar Solur, SVP, Comcast presents opening keynote: “Humanizing Connected Home Experiences: Using Machine Learning and Voice Control” at 21st annual CONNECTIONS

Comcast’s senior executive Sridhar Solur will provide the opening keynote: “Humanizing Connected Home Experiences: Using Machine Learning and Voice Control” at the 21st-annual CONNECTIONS™: The Premie...

OTT

pay TV

streaming

Consumer Electronics Devices

09/24/2026

Comcast and Charter Partner on New Streaming Platform

Comcast and Charter Communications announced a 50:50 joint venture between the two cable giants to develop a streaming platform that will be available nationwide. Both companies’ broadband and cable v...

streaming

Netflix

Amazon Prime Video

SVOD

Hulu

Streaming Video Tracker

HBO

Paramount

Video Services: OTT, Pay TV

09/24/2026

Paramount-WBD (Warner Bros. Discovery) Deal Signals New Era of Streaming Scale

Combined entity reaches 57% of US internet households, positioning it alongside Netflix, Google, Amazon, and Disney in viewer engagement and reach Parks Associates’ latest streaming video research...

CONNECTIONS

home automation

home networks

Internet of Things

privacy

security

Smart Home

09/24/2026

Insights on Smart Home Security Systems from Axius

Colin Barceloux, CEO, Axius will be speaking at Parks Associates 22nd-annual CONNECTIONS: The Premier Connected Home Conference in San Francisco.  He kindly provided the analyst team with insights on...

gaming

smart TV

Consumer Electronics Devices

09/24/2026

Is 2021 Cloud Gaming’s Breakout Year? Moves from Microsoft, Google, Netflix Say Yes

Cloud gaming, the streaming of cloud-hosted games over the internet, is an idea that is not new, but has yet to really gain mainstream traction. In years past, there were any number of showstopper iss...

smart home

connected CE

CONNECTIONS Summit

connected home

Consumer Electronics Devices

09/24/2026

Chris O’Dell, Parks Associates shares voice research at VOICE Summit 2019, NY

Chris O'Dell, Research Associate, Parks Associates, will moderate the session Creating Awesome, Trusted Voice Experiences for Consumers at VOICE Summit 2019 on Wednesday, July 24 at 4:00 p.m in Newark...

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