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Trackers

Consumer Electronics and Entertainment

01/05/2026

Streaming Video Tracker - North American Update: December 2025

The Streaming Video Tracker keeps companies informed of all major North American OTT services, providing details on current players, new entrants, and trends in the OTT video services market. Services...

White Paper

Consumer Electronics and Entertainment

01/05/2026

S.O.S. State of Streaming

This report provides an in-depth look at the ongoing transformation of the video services landscape as the market continues to evolve from traditional pay TV to digital and streaming-based models. The...

White Paper

Smart Home: Products and Services

01/02/2026

Defining the Smart Home Market: An Industry Guide

An Industry Guide This guide provides a concise overview of the smart home market, defining key technologies, players, and trends shaping a rapidly maturing and service-driven ecosystem, based on m...

Smart Product Market Assessment

Smart Home: Products and Services

12/31/2025

Access Control in the Smart Home: Locks and Garage Door Openers

Smart access control solutions, including locks, external video devices, and smart garage door openers, are among the leading smart home products; they deliver on the core value propositions of conven...

Quantified Consumer

Consumer Electronics and Entertainment

12/31/2025

Streaming Competition and Profitability: Pricing Models & Retention Strategies

As streaming platforms refine their pricing strategies and content offerings, understanding consumer sentiment is critical to driving growth and retention. This study provides a comprehensive analysis...

Quantified Consumer

Smart Home: Products and Services

04/01/2026

Connected Consumer Privacy & Security in the AI Era

As connected devices, digital services, and artificial intelligence become embedded in everyday life, consumer concern about data use, surveillance, and digital vulnerability continues to grow. Buildi...

Industry Report

Smart Home: Products and Services

12/30/2025

Home Security: State of the Market & Outlook

Home Security: State of the Market & Outlook examines the rapidly evolving residential security industry, grounded in Parks Associates’ latest consumer data, market tracking, and competitive intellige...

Consumer Insights Dashboard

Consumer Electronics and Entertainment

12/30/2025

Tech Ecosystem Dashboard: Q3 2025

The Tech Ecosystem Dashboard visualizes the most important metrics informing the strategic decision making of companies connected to the leading consumer electronics devices in the home. Consumer I...

Webinar

Connected Health and Wellness

12/16/2025

Healthy Home: Sensors and Services

Creating healthier living environments is a key trend in the smart home market, with sensors and services playing a crucial role. This session explores the latest advancements in health monitoring, ai...

Consumer Insights Dashboard

Broadband and Mobility

12/16/2025

Home Services Dashboard Q3 2025

The Home Services Dashboard visualizes the most important metrics informing the strategic decision making of companies providing communications services to the home.   Consumer Insights Dashboards...

Webinar

Smart Home: Products and Services

12/12/2025

Smart Home Technologies for Energy Management

As homes become increasingly connected, the role of smart devices in optimizing energy use is more significant than ever. This session features the latest innovations in HVAC, smart thermostats, energ...

Trackers

Smart Home: Products and Services

12/10/2025

Smart Home and Security Tracker 2025 - November Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Quantified Consumer

Broadband and Mobility

12/10/2025

The Business of Broadband: VAS and Super Aggregation

Consumers are increasingly interested in bundling multiple services alongside their home internet. Convergence of home internet and mobile service is a major force driving the strategies of both telco...

Smart Product Market Assessment

Smart Home: Products and Services

12/09/2025

Smart Video Products: Business Models & Features

Smart video products lead the smart home devices market in adoption and recurring service revenues, but growing competition threatens to commoditize the category.  This report examines key industry tr...

Blogs

security

tech support

Wi-Fi

SMB tech

broadband

Broadband/Communications

01/10/2026

Value-Added Services for the SMB Segment

Unprecedented changes and market pressures have changed the game for small businesses (SMBs). New needs in a changing work environment, increasing use of technology products and services, and rising s...

apps

EVs and connected cars

connected CE

Internet of Things

Wi-Fi

Broadband and Mobility

01/10/2026

A reality-check on Uber’s plans for flying cars

Uber announced plans to debut a flying car network, called Uber Elevate, in the Dallas-Fort Worth area and Dubai by 2020. Parks Associates is based in Dallas, and I can’t believe our good luck at havi...

smart home

CONNECTIONS

Wi-Fi

home automation

Smart Home

01/10/2026

Strategies Needed to Achieve a Unified Experience in the Smart Home

Typically, the entertainment space and the smart home have evolved in their own silos, each with its own ecosystem, business models, and players. However, in some instances the two worlds do find area...

coronavirus

COVID-19

OTT

pay TV

streaming

Entertainment

01/10/2026

360 Deep Dive: Today’s Broadcast TV

TV antenna usage in US broadband households jumped to 25% in 2019 and is expected to grow as COVID-19 has kept consumers at home. Content styles and genres grow and change, while business models an...

gaming

streaming

video games

entertainment

Press Releases

01/10/2026

How Esports are Changing the Game

Traditionally defined as “an activity involving physical exertion and skill in which an individual or team competes against another or others for entertainment,” sports have begun to take a new form i...

Google

security

home safety

Smart Home

01/10/2026

The End of Google Nest Secure and the Future of DIY

Towards the end of October, Google announced the discontinuation of its three-year-old Google Nest Secure alarm system. Although Google will no longer sell its DIY home security system, it will contin...

smart home

online video

virtual reality

social media

entertainment

Entertainment

01/10/2026

Why Augmented Reality Matters

Too often augmented reality (AR) and virtual reality (VR) are lumped into the same category together, which speaks to the fundamental lack of understanding about what exactly AR is and what it’s aimin...

energy

automation

Smart Energy Summit

DISTRIBUTECH International

Energy

01/10/2026

How Utilities Can Enhance Their Efficiency Through Consumer Rate Programs

Too few customers are familiar with their energy-provider’s special rate programs, according to market research firm Parks Associates. With many service providers offering special rates as part of ene...

smart home

Google

Apple

entertainment

Press Releases

01/10/2026

Alcatel-Lucent: Europeans less willing to pay for smart home services than Americans

Tom Van Leeuwen, Product Line Manager at Alcatel-Lucent, answers the following industry questions prior to the 2015 CONNECTIONS Europe event taking place 10-11 November in Amsterdam: What challenge...

smart home

Google

thermostats

energy

broadband

In The News

01/10/2026

Nest selling cheaper Internet-connected thermostat to reach masses

Tom Kerber of the research and consulting firm Parks Associates said the cheaper thermostat could persuade more shoppers to try Nest. Just 11 percent of American households with broadband Internet hav...

home networks

Internet of Things

interoperability

M2M

smart home

Smart Home

01/10/2026

IoT, Emotional Engagement, and More about Uber

Today, we learned that Uber has changed its icons on smart devices and that these city-specific icons will take on a life of their own – changing as one moves from city to city. While this development...

smart home

CONNECTIONS

home automation

interoperability

Consumer Electronics Devices

01/10/2026

Smart Home is Forcing Convergence of Traditionally Separate Industries

Today, the smart home is forcing convergence of traditionally separate industries, creating opportunities for partnerships and new ways for consumers to acquire connected solutions in the home. Connec...

energy

home automation

smart home

security

Smart Home

01/10/2026

What’s next in the Canadian Smart Home Industry?

Today, smart homes equipped with IoT technology, are quickly increasing in popularity due to the convenience, comfort and security it brings. Parks Associates, an internationally recognized market res...

energy

home automation

smart home

thermostats

Press Releases

01/10/2026

Icontrol Networks Announces Integration of WeatherBug Home

Today, Icontrol Networks announced a new partnership with Earth Networks, which centers around the integration of WeatherBug Home into Icontrol’s Developer Program. Icontrol Networks, a leader in i...

CES

home safety

security

CONNECTIONS Summit

Smart Home

01/10/2026

Home Security Growth: DIY and Pro Channels

Today, advances in home security and safety devices offer consumers an increasing array of solutions to help them trade in worry for peace of mind. As smart home security devices grow in familiarity,...

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