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Products

Quantified Consumer

Consumer Electronics and Entertainment

12/31/2026

From Viewers to Creators: Opportunities in Creative Entertainment

The rise of social platforms and short-form video has transformed consumer expectations for content—from passive consumption of premium programming to interactive, shareable, and creator-driven experi...

Quantified Consumer

Smart Home: Products and Services

12/31/2026

Insuring the Smart Home: Fire and Water Monitoring

Smart home devices are reshaping the insurance landscape with proactive risk detection and mitigation. This study evaluates consumer interest in insurance incentives tied to security products and s...

Quantified Consumer

Smart Home: Products and Services

10/18/2026

Home Security in Transition: The Future of Protection

The home security landscape continues to evolve amid growing DIY adoption, AI-enhanced video analytics, and integration with smart home platforms. This study examines consumer security needs, adoption...

Webinar

Smart Home: Products and Services

10/15/2026

Turning Connected Data into Business Value

Data helps companies identify patterns, automate routine tasks, personalize experiences, and make faster, better-informed decisions across the organization. Join Parks Associates and Ayla Networks...

White Paper

Consumer Electronics and Entertainment

10/13/2026

High Dynamic Range and the Future of Video

This white paper examines HDR's evolution from static HDR such as HDR10 and HLG (Hybrid Log-Gamma) to dynamic HDR such as HDR10+ and Dolby Vision, becoming a foundational element of the modern viewing...

Quantified Consumer

MDU / Multifamily Tech

10/08/2026

Connected Communities: PropTech Priorities & ROI

This business-to-business study explores the strategic priorities, challenges, and ROI perceptions driving smart technology investments in multifamily and master-planned communities. Through in-depth...

Blogs

CONNECTIONS

home automation

Rapid Response Monitoring

smart home

Smart Home

11/06/2026

Rapid Response Monitoring joins CONNECTIONS™ 2027 as Platinum Sponsor

We would like to thank Rapid Response Monitoring for sponsoring CONNECTIONS™ 2027 as a Platinum Sponsor. Rapid Response Monitoring is the leading provider of critical event response, protecting cus...

connected CE

Smart Spaces

RealPage

smart home

Smart Home

11/06/2026

RealPage joins Smart Spaces 2026 as Registration Sponsor

We would like to thank RealPage for sponsoring Smart Spaces 2026 as the Registration Sponsor! RealPage provides a technology platform that enables real estate owners and managers to change how peop...

CONNECTIONS

demand response

home automation

home networks

home safety

Internet of Things

interoperability

M2M

smart home

Smart Home

11/06/2026

Key Take-Aways from Parks Associates 26th annual CONNECTIONS: The Premier Connected Home Conference

We were so excited to be back in person for our 26th annual CONNECTIONS CONFERENCE last week at the Omni Frisco! Thank you to our event sponsors: Alarm.com, Calix, Cox Communities, F-Secure, Homebase,...

Apple

apps

CES

connected CE

fitness apps

Internet of Things

mHealth

wearable

Broadband and Mobility

11/06/2026

Top 10 Consumer IoT Trends: Wearables expanding as healthcare tools and other IoT applications

We recently released a complimentary whitepaper examining the top trends in the connected home, health, and mobile industries. Top 10 Consumer IoT Trends in 2017, which features insight from Parks Ass...

energy

Internet of Things

security

smart grid

smart home

smart meter

Energy

11/06/2026

Top 10 Consumer IoT Trends: Smart home industry will continue to develop new use cases for security and energy management

We recently released a complimentary whitepaper examining the top trends in the connected home, health, and mobile industries. Top 10 Consumer IoT Trends in 2017, which features insight from Parks Ass...

apps

fitness apps

Internet of Things

interoperability

mHealth

remote health monitoring

smart home

virtual care

Health

11/06/2026

Top 10 Consumer IoT Trends: Integration of healthcare services and devices in the smart home ecosystem

We recently released a complimentary whitepaper examining the top trends in the connected home, health, and mobile industries. Top 10 Consumer IoT Trends in 2017, which features insight from Parks Ass...

streaming

sports

CTV

advertising

interactive video

Interactive TV: Social, Commerce, Sports

Entertainment

11/06/2026

Interactive TV: Social, Commerce, Sports

We just published this new research study, “Interactive TV: Social, Commerce, Sports”, which seeks to understand consumer attitudes toward and potential usage of emerging interactive functions. It qua...

big data

Internet of Things

Consumer Electronics Devices

11/06/2026

Farewell 2016 – Lessons for anyone who loves working with data

We at Parks Associates work with tremendous amount of data in an attempt to understand the complex and ever-changing landscape of digital living. A sizeable share of our work involves looking ahead to...

home automation

Internet of Things

smart home

Smart Spaces

Smart Home

11/06/2026

Smart Spaces Spotlight: Robert Grosz

We are excited to announce keynote speaker Robert Grosz, President at World Cinema for the upcoming Smart Spaces: Apartments, Hospitality, and Community Living conference! With over 25 years of experi...

smart home

security

home automation

Smart Spaces

MDUs

Zentra Access

access control

Smart Home

11/06/2026

Zentra Access joins Smart Spaces 2025 as Breakfast Sponsor

We would like to thank Zentra Access for sponsoring the Smart Spaces 2025! Zentra is an access control software that's simplifying the way properties access and secure their multifamily spaces. Wit...

smart home

home automation

voice control

IoT

connected home

Smart Home

11/06/2026

Voice: Gateway to Connected Home Use Cases

Voice has made a sizeable impact in the smart home and connected CE spaces with the success of smart speakers and personal assistants. The challenges are now to extend these capabilities to other syst...

CONNECTIONS

digital health

security

smart home

Smart Home

11/06/2026

Enabling Intelligent Home Automation: Creating the Vision of our Future

Voice control, data analytics, machine learning, sound recognition, and artificial intelligence play a substantial role in simplifying, streamlining, and automating the smart home, radically enhancing...

OTT

pay TV

streaming

vMVPD

Video Services: OTT, Pay TV

11/06/2026

Price Hikes Mean Uncertain Future for vMVPDs

vMVPDs, online pay-TV services that offer bundles of live channels, entered the video services market in 2015 with a promise of lower monthly costs and more customizable channel packages than traditio...

gaming

virtual reality

VR headset

entertainment

Press Releases

11/06/2026

Experiencing Hyper Reality: Parks Associates Team Visits The Void

Virtual reality has been a hot button topic in the next generation of connected entertainment for the past few years, though the adoption of in-home devices has yet to gain significant adoption. Just...

remote health monitoring

virtual care

Health

01/20/2023

Telehealth Popularity Predicted to Increase Among U.S. Households

Virtual care programs and telemonitoring platforms are at the heart of the connected health industry. Allowing patients to stay on top of their health goals while remaining in contact with physicians...

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