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Products

Trackers

Residential Security

05/09/2025

Smart Home and Security Tracker 2025: Q1 Platforms, Products, and Forecasts

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Quantified Consumer

Smart Home Devices, Automation, Controls

05/05/2025

Smart Home: User Experience, Pain Points & Support

More than a decade into its development, the smart home market is maturing, offering dozens of product types from a growing number of competitors and attracting more mainstream consumers. To attract a...

Trackers

Video Services: OTT, Pay TV

05/01/2025

Streaming Video Tracker - North American Update: April 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

Consumer Electronics Devices

04/24/2025

Interactive and Shoppable TV: Next Wave of CTV Revenues

This white paper is an urgent call to action for CTV platforms, streaming providers, and advertisers to prioritize interactivity and leverage the technology and data already at their disposal to stren...

Trackers

Video Services: OTT, Pay TV

04/22/2025

Streaming Video Tracker: Analyst Notes, Q1 2025

The Analyst Notes for the Streaming Video Tracker, North America highlights key changes made to the Streaming Video Tracker this quarter, including any enhancements made to the streaming video tracker...

White Paper

Residential Security

04/22/2025

Home Security Reimagined: Intelligence over Hardware

This white paper explores the forces driving this transformation, the economic & technological shifts reshaping home security, and the steps the industry must take to remain relevant in a world where...

Trackers

Residential Security

04/15/2025

Smart Home and Security Tracker 2025 - March Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Video Services: OTT, Pay TV

04/02/2025

Streaming Video Tracker - North American Update: March 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

MDU Research

03/27/2025

Modernizing Multifamily Housing: Retrofitting Access Control

This white paper explores how owners and operators are responding to shifting conditions by retrofitting solutions, particularly access control, into their existing properties. It provides insights in...

Consumer Insights Dashboard

Residential Security

03/21/2025

Residential Security Dashboard 4Q 2024

The Residential Security Dashboard visualizes the most important metrics informing the strategic decision making of companies across the residential security market.   Consumer Insights Dashboards...

Trackers

Smart Home Devices, Automation, Controls

03/17/2025

Smart Home and Security Tracker 2025 - February Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Quantified Consumer

Energy Management

03/18/2025

Smarter Energy at Home: Intelligence, Coordination, Services

Data centers and the rise of AI processing are creating incredible demands for energy on the grid. In the consumer market, rising electrification of home appliances and growing adoption and charging o...

Blogs

smart home

connected CE

home automation

IoT

Press Releases

05/12/2025

19% of high-income Canadian households own at least one smart device, with thermostats the most popular

Parks Associates Director to present Canadian IoT research insights at CONNECTED + this week Leading IoT research firm Parks Associates revealed today that high-income broadband households are driv...

Press Releases

01/20/2023

Roxio CinemaNow Continues to Expand Premium Entertainment Library

New Agreement with Warner Bros. Digital Distribution for the Electronic Sell Through of High Definition Next-Day TV Episodes Sonic Solutions announced a new content agreement with Warner Bros. Dig...

CONNECTIONS

online video

streaming

entertainment

Press Releases

05/12/2025

Nearly 35% of U.S. broadband households watch user-generated video online more than 10 days per month

IoT market research firm announces new analysis on the impact of consumer demand for personalized services on OTT services, streaming media, and video production Parks Associates today announced ne...

apps

fitness apps

wearable

Health

05/12/2025

Is Fitbit not effective in helping consumers achieve better outcome?

The most recent issue of the Lancet Diabetes & Endocrinology published results of a randomized clinical trial evaluating the impact of fitness tracker usage on consumers’ activity levels and health be...

Google

smartphones

virtual reality

Smart Home

05/12/2025

Everything Google is everything you need

Everything Google announced today (10/4) at the Pixel hardware event is the first tech giants’ movement of October. Google CEO Sundar Pichai implied that the company desires to build an ecosystem arou...

OTT

streaming

Yahoo! Finance & News

Netflix

subscription

In The News

05/12/2025

Netflix's Competitors Are Quickly Closing The Gap in A Crucial Area

Netflix customers are loyal. In research published this April, analysts from Parks Associates found that Netflix subscribers were much less likely to cancel than those of Hulu or Amazon Prime Video. O...

smart home

security

IoT

SP&T News

In The News

05/12/2025

Time And Targets

Tricia Parks, CEO and founder of Dallas, Tex.-based Parks Associates, says there are several reasons predictions go wrong. One cause is “environmental disruptions,” events no one can foresee, such as...

smart home

connected CE

entertainment

In The News

05/12/2025

U.S. Connected Entertainment Device Adoption Grew 11% In 2015

“Consumers continue to accumulate streaming options for homes, including smart TVs, which are on track to surpass connected gaming consoles as the primary streaming tool in the home,” said Barbara Kra...

smart home

home automation

IoT

CEDIA

In The News

05/12/2025

CEDIA Survey: Home Technology Professionals Expect Growth in 2016

Each year CEDIA conducts its Size and Scope of the Residential Electronic Systems Industry Survey to analyse the size of the industry and identify market trends. In 2016, the average system integrator...

smart home

big data

privacy

IoT

cybersecurity

In The News

05/12/2025

Major Operators Live With Verspective Data Analytics Platform, And Evaluation Programme Unveiled At IBC

For video service providers, adopting a data analytics solution is fast becoming a must-have but it exposes them to new security and privacy risks. The report outlines the challenges and solutions, wi...

Press Releases

01/20/2023

Latens sponsors CONNECTIONS Europe

Parks Associates welcome Latens as the newest Advisory Sponsor for the upcoming CONNECTIONS Europe Summit in Amsterdam on April 27th. Latens is leading the way in IPTV and fully DVB® compliant sof...

smart home

home automation

IoT

Telecompetitor

internet

In The News

05/12/2025

Parks: Internet-Connected Entertainment Devices Now in Close to 75% of U.S. Homes

Internet-connected entertainment devices rose 11% since 2015, according to new market data from Parks Associates. The number of U.S. broadband households that make use of at least one Internet-connect...

smart home

OTT

smart TV

online video

streaming

entertainment

In The News

05/12/2025

Parks: 73% Of US Internet Homes Connect Their TVs

Some 73% of US broadband homes now connect one or more TV entertainment devices to the web, according to Parks Associates. The research firm said this marked an 11% increase, compared to the beginn...

OTT

Netflix

Amazon Prime Video

Hulu

In The News

05/12/2025

Netflix, Inc. (NFLX) Customer Satisfaction Lead Narrows On Amazon.com, Inc. (AMZN), Hulu

Netflix subscribers had been loyal till last year, as a recent study by Parks Associates revealed that its users were far less likely to discontinue the service, compared to those of Amazon’s Prime In...

OTT

streaming

Telecompetitor

entertainment

In The News

05/12/2025

J.D. Power: OTT Video Satisfaction Is Higher Than For Traditional Pay-TV

The results really shouldn’t be very surprising; numerous market research studies have been indicating as much for quite some time now. Just over a year ago, Parks Associates forecast that OTT vide...

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