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08/01/2026

The Smart Home Connectivity Battle

In January, a little over a month after the device became available, Amazon pulled the Echo wall clock from store shelves, citing connectivity issues. Similarly, in February Arlo pulled its 4K securit...

smart home

home automation

interoperability

IoT

SecurityInfoWatch.com

In The News

08/01/2026

Interoperability key to sustaining smart home tech adoption

In fact, according to research recently published by Parks Associates, 34% of broadband households today own a listed smart home device, which is an increase of 24% from just three years ago. Addition...

smart TV

smartphones

Consumer Electronics Devices

08/01/2026

LG Exits the Mobile Market: A Sign of Changing Times, Tastes, and Competition

In early April, LG announced it would be shutting down its long-struggling smartphone business by July 31st, 2021. The move did not exactly come as a surprise; LG’s mobile division had been running at...

Telecompetitor

Streaming Video Tracker

Samsung

Roku

In The News

08/01/2026

Fox to acquire Roku for $22B

In April, Parks Associates’ Streaming Video Tracker report found that the Roku OS led with 28% of the market. It was followed by the Samsung Tizen OS at 23%. The leaders were followed by Apple tvOS, g...

digital media

OTT

Entertainment

08/01/2026

OTT Services and Walled Gardens: NBCUniversal, WarnerMedia and the Future of Hulu and Netflix

In an eventful week for streaming news, an already fragmented market for content splintered further with major announcements from NBCUniversal and WarnerMedia about the future of their content on majo...

smart home

thermostats

energy

Smart Energy Summit

DISTRIBUTECH International

Energy

08/01/2026

Empty Nest-ers Beware: Smart Thermostats are Here to Stay

In an era where energy efficiency is paramount, the role of smart thermostats is becoming increasingly significant. Over recent years, these devices have transitioned from niche gadgets to essential h...

OTT

streaming

sports

subscription

entertainment

vMVPD

Streaming Video Market: Rise of Hybrid Models

Entertainment

08/01/2026

Sports Programming : Key Tactical Initiatives for Streaming

In addition to the strategic trends noted in the prior section, Parks Associates sees four key tactical moves that studios are engaging with in the short term to drive revenue. One big one is the rise...

4K

CES

cloud services

connected CE

fitness apps

online video

smart TV

Consumer Electronics Devices

08/01/2026

CES 2021: TV Brands Seek Differentiation Amid Competition

In a year unlike any other, CES 2021 similarly proceeded unlike any CES before it, with the virtual event bringing the show to arguably its broadest audience yet. One aspect of the show that remain...

pay TV

streaming

SVOD

bundles

entertainment

Entertainment

08/01/2026

Re-bundling and the Future of Streaming: Insights from Kristen Hanich

In a rapidly evolving streaming landscape, content providers are increasingly embracing re-bundling as a strategy to enhance customer retention and streamline the user experience. Kristen Hanich, R...

digital media

online video

OTT

streaming

Press Releases

08/01/2026

Webcast Recap: OTT Churn & Retention: Increasing Lifetime Subscriber Value

In a complimentary webcast hosted by Parks Associates and Swrve on September 6, 2018, Hunter Sappington, Research Analyst, Parks Associates, led discussion about OTT churn rates and how companies can...

smart home

security

Webinar

professional monitoring

Telecom Design

frequency jammers

Smart Home

08/01/2026

The Growing Threat Security Providers Can’t Ignore

In a recent webinar hosted by Parks Associates in partnership with Telecom Design, industry experts across monitoring, public safety, engineering, and law enforcement came together to address one urge...

smart home

CONNECTIONS

connected home

tech leaders

Smart Home

08/01/2026

Celebrating 40 Years of Innovation: Nominate the Leaders Shaping the Future of Connected Living

In 2026, Parks Associates celebrates a major milestone - 40 years of research, insights, and leadership in the connected technology ecosystem. Over the past four decades, the company has worked alongs...

pay TV

OTT

streaming

digital content

entertainment

Entertainment

08/01/2026

Why the Box Office Matters to Streaming

In 2025, movie theater sales are steadily rebounding from the declines seen during the pandemic and the labor strikes of 2023 that impacted film output in 2024. This year's Memorial Day weekend sales ...

smart home

connected CE

home automation

IoT

artificial intelligence

Smart Home

08/01/2026

Business leaders in the connected home market are optimistic about 2025

In 2025, companies working in connected home and consumer IoT businesses are finding a mix of factors both challenging the market and presenting opportunity for growth and differentiation. Parks Assoc...

digital content

digital media

online video

OTT

pay TV

personalization

Wi-Fi

Video Services: OTT, Pay TV

08/01/2026

Enormous Shifts in the Video Services Landscape

In 2021, 80-82% of all US internet households subscribe to at least one streaming service and nearly half of all broadband households (49%) subscribe to four or more OTT streaming services, an increas...

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