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digital media

online video

OTT

streaming

Press Releases

05/01/2026

Webcast Recap: OTT Churn & Retention: Increasing Lifetime Subscriber Value

In a complimentary webcast hosted by Parks Associates and Swrve on September 6, 2018, Hunter Sappington, Research Analyst, Parks Associates, led discussion about OTT churn rates and how companies can...

smart home

security

Webinar

professional monitoring

Telecom Design

frequency jammers

Smart Home

05/01/2026

The Growing Threat Security Providers Can’t Ignore

In a recent webinar hosted by Parks Associates in partnership with Telecom Design, industry experts across monitoring, public safety, engineering, and law enforcement came together to address one urge...

smart home

CONNECTIONS

connected home

tech leaders

Smart Home

05/01/2026

Celebrating 40 Years of Innovation: Nominate the Leaders Shaping the Future of Connected Living

In 2026, Parks Associates celebrates a major milestone - 40 years of research, insights, and leadership in the connected technology ecosystem. Over the past four decades, the company has worked alongs...

pay TV

OTT

streaming

digital content

entertainment

Entertainment

05/01/2026

Why the Box Office Matters to Streaming

In 2025, movie theater sales are steadily rebounding from the declines seen during the pandemic and the labor strikes of 2023 that impacted film output in 2024. This year's Memorial Day weekend sales ...

smart home

connected CE

home automation

IoT

artificial intelligence

Smart Home

05/01/2026

Business leaders in the connected home market are optimistic about 2025

In 2025, companies working in connected home and consumer IoT businesses are finding a mix of factors both challenging the market and presenting opportunity for growth and differentiation. Parks Assoc...

digital content

digital media

online video

OTT

pay TV

personalization

Wi-Fi

Video Services: OTT, Pay TV

05/01/2026

Enormous Shifts in the Video Services Landscape

In 2021, 80-82% of all US internet households subscribe to at least one streaming service and nearly half of all broadband households (49%) subscribe to four or more OTT streaming services, an increas...

digital content

digital media

home networks

online video

OTT

Press Releases

05/01/2026

Disney Unveils Shortened Theatrical Window With Marvel Blockbuster

In 2020, Disney+ unveiled a three-pronged hybrid strategy that includes theatrically exclusive films, simultaneous releases in theaters and on transactional services, and streaming exclusives. Disney...

connected CE

energy

home automation

home safety

voice control

Smart Home

05/01/2026

Parks Associates to Preview Key Smart Home Trends for 2020 in Industry Webcast

In 2018, existing smart home households drove the market by expanding their adoption of devices. Households already owning at least one smart home device continued to purchase more devices, bringing t...

smart home

Google

security

smart TV

connected CE

Smart Home

05/01/2026

Professional Installation in the Evolving Smart Home Landscape

IFA in Berlin and CEDIA Expo in the US highlight the direction of the smart home industry, showing both the momentum of mass-market adoption and the steady importance of professional services. These g...

fitness apps

Internet of Things

lighting

remote health monitoring

wearable

Health

05/01/2026

CES 2018: Sleep Tech Explosion

If you spent any time in the Sands Convention Center—part of CES 2018’s Tech West exhibition—you couldn’t miss the explosion of companies offering sleep solutions this year. From startups to establish...

COVID-19

interoperability

smart home

Matter

Consumer Electronics Devices

05/01/2026

What Matter's Delay Means for the Smart Home

If you are familiar with the smart home, then you have undoubtedly heard of Matter, a new connectivity standard for smart home devices first introduced in 2019. Matter’s primary aim is to bridge gaps...

smart home

In The News

05/01/2026

5 Future Jobs You've Never Heard of But That Your Kids Will Flock to

In 2018 a jaw-dropping 48 percent of U.S. consumers polled by Parks Associates said they planned to buy at least one smart home device; that number constituted an even more astounding 66 percent rise...

home network

Internet of Things

smart home

Smart Energy Summit

Smart Home

01/20/2023

Security and Device Management for the Internet of Things

I’ve been following the proceedings of Parks Associates’ Smart Energy Summit this week, and by all counts, it has been a great week of workshops, keynotes, and panels. Among some of the interesting st...

operator

OTT

Wi-Fi

internet

Broadband and Mobility

05/01/2026

Wi-Fi Based Mobile Service: the Hidden Potential of Hotspots and OTTs

I've been doing a lot of research into Wi-Fi based phone plans recently. They're a service that some 70% of broadband households are interested in - which is not a surprise, given that most consumers...

OTT

streaming

Press Releases

05/01/2026

Key Takeaways from the 2019 NAB Streaming Summit

I recently returned from the Streaming Summit at this year’s NAB Show in Las Vegas. The Streaming Summit is in its second year and is solely focused on the current and future state of the streaming an...

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