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Quantified Consumer

Smart Home: Products and Services

12/31/2026

Insuring the Smart Home: Fire and Water Monitoring

Smart home devices are reshaping the insurance landscape with proactive risk detection and mitigation. This study evaluates consumer interest in insurance incentives tied to security products and s...

Quantified Consumer

Smart Home: Products and Services

09/30/2026

Home Security in Transition: The Future of Protection

The home security landscape continues to evolve amid growing DIY adoption, AI-enhanced video analytics, and integration with smart home platforms. This study examines consumer security needs, adoption...

Quantified Consumer

Smart Home: Products and Services

06/30/2026

Smart Home Platforms: UX, Loyalty, Monetization

This flagship study evaluates consumer engagement with smart home control platforms, including preferences, satisfaction, and loyalty across major ecosystems. It measures adoption, usage, and switchin...

Blogs

energy

industry event

Internet of Things

smart meter

thermostats

Press Releases

04/30/2026

Insights on Smart Home and Utilities

International IoT research firm Parks Associates will host the eighth-annual Smart Energy Summit: Engaging the Consumer on February 20-22, 2017 at the Four Seasons Hotel in Austin, Texas. The event wi...

streaming

Adeia

CTV

advertising

interactive video

Interactive & Shoppable TV: Next Wave of CTV Revenues

Entertainment

04/30/2026

Overcoming Barriers to CTV Interactivity - Strategies for Success

Interactive TV has “been there, done that” in the past, but technology, consumer behavior, and data capabilities have finally aligned for a real breakthrough. Our white paper, in partnership with Adei...

Internet of Things

M2M

remote health monitoring

smart home

Health

04/30/2026

Application and Data Integration for Smart Home Platforms for Health

Integrating connected health devices, applications, and services into smart home platforms occurs through two different types of integration: front-end application integration and back-end data integr...

pay TV

OTT

tech support

broadband

connected home

In The News

04/30/2026

Online Owls Launches as New Service to Quickly Connect People with Affordable, Trusted On-Demand Tech Support

Initially launching in the Washington, D.C. metropolitan area, Online Owls plans to expand its service nationwide in 2016. In the greater D.C. metro area, an estimated 1.4 to 2 million people use broa...

smart home

tech support

home safety

connected home

Smart Home

04/30/2026

Product Returns and the Smart Home

Industry perspectives vary on the extent to which product returns impact growth in the smart home. Through its consumer studies, Parks Associates finds that only approximately 3% of US broadband house...

smart home

OTT

smart TV

online video

Entertainment

04/30/2026

Smart TV Adoption Continues to Rise

Increased smart TV affordability, improved performance, and improved streaming consumption experiences have all collectively added to smart TVs’ consumer appeal in recent history. Though both smart TV...

smart grid

EVs and connected cars

energy

Smart Energy Summit

solar

Energy

04/30/2026

Continuing the Solar Power Conversation

Including solar and storage in a smart home platform solution offers homeowners and platforms increased flexibility in managing whole-home energy usage. By integrating solar and storage solutions, use...

big data

EVs and connected cars

connected CE

Internet of Things

remote health monitoring

smart home

Consumer Electronics Devices

04/30/2026

Let the Internet of Things Solve Problems That Matter

In what other universe, other than the Internet of Things, can insulin pumps and high-end automobiles be mentioned in the same thought bubble? During a recent visit to my endocrinologist, I, as usu...

streaming

digital content

digital media

Entertainment

04/30/2026

Telly: Entering the Market with an “Ads-Pay-for-Hardware” Approach

In today's fast-paced world of streaming and digital content,: providing affordable and engaging content to viewers is a common challenge for advertisers and streaming companies. New entrant Telly, a...

Connected Health Summit

digital health

seniors

security

home safety

Smart Home

04/30/2026

Value-Based Care & Monitoring Services for Health at Home

In the same way that security providers provide monitoring services for the home in case of intrusion, there is an opportunity to leverage this same technology to provide monitoring services for medic...

cord cutting

online video

OTT

pay TV

smart TV

streaming

Entertainment

04/30/2026

OTT Not a Rite of Passage for Young Adults

In the recently published Churn and Retention of OTT Video Services, I was really surprised to see that for those under age 35, only 83% are subscribing to an OTT video service like Netflix, Hulu, or...

smart home

Smart Energy Summit

connected home

energy management

Energy

04/30/2026

The smart home is becoming an energy platform

In the recent keynote segment of the March 5 Smart Energy Summit, Parks Associates connected the evolution of the smart home with the next wave of energy management. Energy is now one of the top re...

CES

digital music

streaming

Entertainment

01/20/2023

2014 International CES: Streaming Music and Networked Audio Product Update

In the past few years, a number of ingredients have coalesced to bring about dramatic change in the home audio market. Take, for example, the concept of multi-room audio systems. Until recently, these...

smart TV

streaming

broadband

Roku

In The News

04/30/2026

Roku's Lead in the Streaming Device Market Keeps Growing

In the first quarter of 2016, one-third of streaming devices owned in U.S. broadband households were manufactured by Roku. That is a pretty substantial chunk, given the big names making up the competi...

Apple

digital health

wearable

Wearable Technologies

Health

04/30/2026

New Apple Watch Capitalizes on Continued Growth in Wearables Market

In the connected health space, the adoption of internet connected technologies that can monitor individual health and fitness is rapidly growing. Parks Associates latest research finds 42% of US broad...

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