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Trackers

Residential Security

05/09/2025

Smart Home and Security Tracker 2025: Q1 Platforms, Products, and Forecasts

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Quantified Consumer

Smart Home Devices, Automation, Controls

05/05/2025

Smart Home: User Experience, Pain Points & Support

More than a decade into its development, the smart home market is maturing, offering dozens of product types from a growing number of competitors and attracting more mainstream consumers. To attract a...

Trackers

Video Services: OTT, Pay TV

05/01/2025

Streaming Video Tracker - North American Update: April 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

Consumer Electronics Devices

04/24/2025

Interactive and Shoppable TV: Next Wave of CTV Revenues

This white paper is an urgent call to action for CTV platforms, streaming providers, and advertisers to prioritize interactivity and leverage the technology and data already at their disposal to stren...

Trackers

Video Services: OTT, Pay TV

04/22/2025

Streaming Video Tracker: Analyst Notes, Q1 2025

The Analyst Notes for the Streaming Video Tracker, North America highlights key changes made to the Streaming Video Tracker this quarter, including any enhancements made to the streaming video tracker...

White Paper

Residential Security

04/22/2025

Home Security Reimagined: Intelligence over Hardware

This white paper explores the forces driving this transformation, the economic & technological shifts reshaping home security, and the steps the industry must take to remain relevant in a world where...

Trackers

Residential Security

04/15/2025

Smart Home and Security Tracker 2025 - March Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Video Services: OTT, Pay TV

04/02/2025

Streaming Video Tracker - North American Update: March 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

MDU Research

03/27/2025

Modernizing Multifamily Housing: Retrofitting Access Control

This white paper explores how owners and operators are responding to shifting conditions by retrofitting solutions, particularly access control, into their existing properties. It provides insights in...

Consumer Insights Dashboard

Residential Security

03/21/2025

Residential Security Dashboard 4Q 2024

The Residential Security Dashboard visualizes the most important metrics informing the strategic decision making of companies across the residential security market.   Consumer Insights Dashboards...

Trackers

Smart Home Devices, Automation, Controls

03/17/2025

Smart Home and Security Tracker 2025 - February Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Quantified Consumer

Energy Management

03/18/2025

Smarter Energy at Home: Intelligence, Coordination, Services

Data centers and the rise of AI processing are creating incredible demands for energy on the grid. In the consumer market, rising electrification of home appliances and growing adoption and charging o...

Blogs

digital music

Amazon

entertainment

music streaming

In The News

05/11/2025

Amazon Music Will Become the Biggest Music Streamer, Research Predicts

Yesterday, Parks Associates published a new report where they stated that more and more homes in the U.S. are actually subscribing to paid music streaming services. They found a 7% increase from last...

OTT

streaming

entertainment

AT&T

In The News

05/11/2025

Stocks Focus in Frontline Brokers- AT&T, Inc. (NYSE:T), Square, Inc. (NYSE:SQ)

“As far as a timeline, three to five years seems a little aggressive,” stated Glenn Hower, an OTT analyst at Dallas-based market research firm Parks Associates. “I don’t think it’s possible.” From...

OTT

streaming

cord cutting

entertainment

streaming devices

In The News

05/11/2025

17 Hidden Roku Tricks for Streaming Success

Whether you're a cord cutter or not, you're probably going to want a streaming device for your TV, and Roku remains the most popular against Apple TV, Google Chromecast $35.00 at PC Richard & Son, and...

digital music

entertainment

Prime Music

music streaming

Music Ally

In The News

05/11/2025

Amazon Prime Music Still The Biggest US Subscription Service

As Amazon launches its standalone Music Unlimited streaming service, research firm Parks Associates has been reminding the industry of the popularity of the company’s existing Prime Music offering, ba...

smart watch

Apple Pay

Credit Union Times

In The News

05/11/2025

Influx of Mobile Payment Options Challenges CUs

Apple Pay adoption, for example, is low, according to research from the Dallas-based Parks Associates. Only 10% of iPhone owners have used Apple Pay, and, among those who have not used it, 63% said it...

smartphones

PayPal

Apple Pay

mobile payments

Press Releases

05/11/2025

PayPal and retail-branded apps like Starbucks and Dunkin’ Donuts are the top mobile payment apps

International IoT research firm announces new industry report examining mobile payment industry Parks Associates announced new research todayshowing PayPal is the clear market leader in consumer us...

home automation

home networks

Internet of Things

interoperability

smart home

Smart Home

05/11/2025

Partnerships Enhancing IoT Solutions in the Home Services Marketplace

IoT devices are projected to diffuse exponentially from their current penetration by a wide variety of sources, with an estimated 50 billion connected devices by 2020. Among those sources is the home...

CONNECTIONS

europe

industry event

Internet of Things

smart home

Smart Home

05/11/2025

Insurance companies could be dark horse in European smart home industry: Insights from ROC-Connect

Before attending CONNECTIONS™Europe in Amsterdam, Kevin Meagher, SVP Business Development of ROC-Connect, answered several industry questions: Where do you feel the largest opportunity is for the s...

CONNECTIONS

europe

industry event

Internet of Things

smart home

Smart Home

05/11/2025

Bluetooth SIG: Consumers demand technology that is fast, easy to use, and convenient

Before attending CONNECTIONS™Europe in Amsterdam, Martin Woolley, Technical Program Manager of Bluetooth SIG, answered several industry questions: Where do you feel the largest opportunity is for t...

Press Releases

01/20/2023

CONNECTIONS™ addresses business strategies and new technologies that leverage consumer interest in TV Everywhere services

Parks Associates reports TV Everywhere services are gaining popularity, with over 40% of U.S. broadband households very positive on these services, which will be a prominent topic at the upcoming CO...

CONNECTIONS

europe

industry event

Internet of Things

smart home

Smart Home

05/11/2025

Customers are the most important players for European smart home industry: Insights from Ageas UK

Before attending CONNECTIONS™Europe in Amsterdam, Leigh Calton, Head of R&D at Ageas UK, answered several industry questions: Where do you feel the largest opportunity is for the smart home industr...

connected CE

gaming

virtual reality

Consumer Electronics Devices

05/11/2025

Sony’s launch of PlayStation VR bolsters virtual reality market

Sony launched its much-anticipated PlayStation VR Thursday morning in a move that will likely have a drastic impact on the gaming experience. Brett Sappington, Senior Director of Research at Parks Ass...

Amazon

digital content

digital media

digital music

smartphone

streaming

Entertainment

01/20/2023

Echo owners could further strengthen Amazon’s lead in the streaming music market

Today’s launch of Amazon’s standalone streaming music service, Amazon Music Unlimited, will definitely have an impact for the streaming music industry. Amazon announced a standard $9.99 per mo...

CONNECTIONS

europe

Internet of Things

interoperability

security

smart home

Smart Home

05/11/2025

Qorvo: Fragmentation is key challenge to Europe rolling out new smart home products and services

Before attending CONNECTIONS™Europe in Amsterdam, Cees Links, General Manager Low Power Wireless of Qorvo, answered several industry questions: Where do you feel the largest opportunity is for the...

smart home

CONNECTIONS

connected CE

home automation

Press Releases

05/11/2025

Smart thermostat sales in Western Europe to exceed one million units by 2020

Leading IoT firm to discuss EU smart home market at 11th-annual CONNECTIONS™ Europe: Smart Home, IoT, and the Connected Consumer Parks Associates, theleading IoT research firm, released research to...

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05/11/2025

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