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Products

Trackers

Video Services: OTT, Pay TV

06/02/2025

Streaming Video Tracker - North American Update: May 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

MDU Research

06/03/2025

Growing Multifamily Value Through Smart Energy Savings

This white paper explores the evolving role of smart energy solutions in multifamily housing, including identifying how companies are utilizing smart energy technology to achieve significant cost savi...

Multiclient

Smart Home Devices, Automation, Controls

06/02/2025

The Business of Consumer IoT: Product Strategy in a Maturing Market

The smart home market is maturing, with 45% of US internet households owning at least one core smart home device. The customer base is shifting to a more mass-market profile, new competitors continue...

Webinar

Wellness and Fitness

05/22/2025

Transforming Safety for People, Workers, and Property at Home and Senior Living Centers

Beklar Advanced technology solutions are helping senior living and assisted living providers deliver better health outcomes while giving residents, their families, and workers greater peace of mind. I...

Trackers

Residential Security

05/13/2025

Smart Home and Security Tracker 2025 - April Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Residential Security

05/09/2025

Smart Home and Security Tracker 2025: Q1 Platforms, Products, and Forecasts

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Quantified Consumer

Smart Home Devices, Automation, Controls

05/05/2025

Smart Home: User Experience, Pain Points & Support

More than a decade into its development, the smart home market is maturing, offering dozens of product types from a growing number of competitors and attracting more mainstream consumers. To attract a...

Trackers

Video Services: OTT, Pay TV

05/01/2025

Streaming Video Tracker - North American Update: April 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

Consumer Electronics Devices

04/24/2025

Interactive and Shoppable TV: Next Wave of CTV Revenues

This white paper is an urgent call to action for CTV platforms, streaming providers, and advertisers to prioritize interactivity and leverage the technology and data already at their disposal to stren...

Trackers

Video Services: OTT, Pay TV

04/22/2025

Streaming Video Tracker: Analyst Notes, Q1 2025

The Analyst Notes for the Streaming Video Tracker, North America highlights key changes made to the Streaming Video Tracker this quarter, including any enhancements made to the streaming video tracker...

White Paper

Residential Security

04/22/2025

Home Security Reimagined: Intelligence over Hardware

This white paper explores the forces driving this transformation, the economic & technological shifts reshaping home security, and the steps the industry must take to remain relevant in a world where...

Trackers

Residential Security

04/15/2025

Smart Home and Security Tracker 2025 - March Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Video Services: OTT, Pay TV

04/02/2025

Streaming Video Tracker - North American Update: March 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

Blogs

Press Releases

01/20/2023

Rogue Antivirus Software Threatens the Digital Home

“Rogue Antivirus software” (also known as “Fake Antivirus software”) is a category of software that mimic antivirus software with a key difference: malicious intent. The starting point is usually an...

security

home automation

home safety

IoT

The Fast Mode

In The News

06/04/2025

Almost 50% Smart Home Devices In U.S. Are Self-Installed, Parks Associates Finds

Wireless home security sales are increasing, as almost one-half of home security owners in the U.S. have a home security system that connects wirelessly to sensors, according market research firm, Par...

smart home

connected CE

home automation

IoT

In The News

06/04/2025

Is There Still Time For 2016 To Be The Year Of The Smart Home? Maybe

When it comes to predicting when the smart home will become a mainstream phenomenon, we’ve repeatedly missed the mark. Some of us have enjoyed the benefits—and dealt with the few headaches—of living i...

smart home

security

security dealers

Security Systems News

In The News

06/04/2025

ESX 2016 Report

After the OpenXchange breakfast, I sat in on a spirited session, “Go Big or Go Home? Expanding & Extending into New Markets,” which was moderated by Greg Simmons, co-owner/VP of Eagle Sentry, and incl...

smart home

home automation

home safety

Security Sales & Integration

In The News

06/04/2025

Wireless Home Security Systems On The Rise, Parks Associates Says

Parks Associates released a study on Wednesday that found almost half of home security owners in the United States have a security system that connects wirelessly to sensors. In addition, nearly 50...

wearable

digital health

connected health apps

In The News

06/04/2025

Deepak Chopra Launches A Wellness App To Create 'Social Transformation'

The self-improvement industry is a promising one, accounting for more than $10 billion in annual sales. Over 40 million smartphone users in the U.S. actively use at least one wellness or fitness track...

smart home

tech support

connected CE

Industry Press Releases

06/04/2025

Holistic Labs Launches Digital Butler Taking The Guesswork Out Of Technical Support

Built on a learning platform, Digital Butler is adaptive, vendor-neutral and provides for a single-stop support marketplace. "Supporting connected consumers is increasingly costly given the growing nu...

smart home

security

home automation

home safety

IoT

In The News

06/04/2025

Almost 50 Percent Of Smart Home Devices Are Self-Installed, Report Finds

A recent study conducted by Parks Associates confirmed the growing popularity of smart devices in the U.S. home security market. The study found that the sale of wireless home security products is on...

OTT

Chromecast

streaming

streaming devices

Apple TV

In The News

06/04/2025

Google Chromecast Bests Apple TV In Sales, Researcher Says

According to a Parks Associates report, Roku was the leading video streaming device in the U.S. followed by Chromecast and Apple TV in 2014. "The research finds Roku is still the leading brand with...

OTT

online video

streaming

entertainment

streaming devices

Press Releases

06/04/2025

New Research Shows More Consumers Gaming on Streaming Media Devices

26% of Internet-connected CE owners use their streaming media player as their primary devices to access online video content Parks Associates announced new gaming research today, to coincide with t...

Press Releases

01/20/2023

Verizon Expands Availability of FiOS TV's Mobile Apps

Verizon continues to rapidly enhance the FiOS experience inside and outside the fiber-optic-powered digital home, expanding access to two of FiOS TV's growing suite of mobile applications -- Mobile...

home networks

Internet of Things

smart home

Wi-Fi

Press Releases

06/04/2025

Gigabit Broadband Services: Consumer Perceptions

As gigabit-speed broadband offerings emerge in a market, a portion of operators are unable to easily follow competitors to very-high-speed offerings due to capital constraints, existing infrastructure...

home networks

smart home

Wi-Fi

Press Releases

06/04/2025

Key Trends Driving Broadband Adoption Worldwide

Broadband services remain a key driving force in global productivity and communication. Businesses, governments, and individuals continue to rely upon the quality and dependability of high-speed data...

OTT

streaming

cord cutting

subscription

Press Releases

06/04/2025

23% of Millennials are OTT-only broadband households

Analyst addresses OTT video market at BroadbandTV this week with NeoNova Networks and SkitterTV Parks Associates will share its OTT and cord-cutting research, including the latest from its industry...

smart home

tech support

home automation

IoT

Press Releases

06/04/2025

IoT Top Trends and How Support Impacts Brand Loyalty and the Bottom Line

Parks Associates and Support.com to present webcast on top five trends for support and how to turn IoT consumers into brand advocates New Parks Associates research finds over 75% of smart home devi...

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