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Trackers

Video Services: OTT, Pay TV

06/02/2025

Streaming Video Tracker - North American Update: May 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

MDU Research

06/03/2025

Growing Multifamily Value Through Smart Energy Savings

This white paper explores the evolving role of smart energy solutions in multifamily housing, including identifying how companies are utilizing smart energy technology to achieve significant cost savi...

Multiclient

Smart Home Devices, Automation, Controls

06/02/2025

The Business of Consumer IoT: Product Strategy in a Maturing Market

The smart home market is maturing, with 45% of US internet households owning at least one core smart home device. The customer base is shifting to a more mass-market profile, new competitors continue...

Webinar

Wellness and Fitness

05/22/2025

Transforming Safety for People, Workers, and Property at Home and Senior Living Centers

Advanced technology solutions are helping senior living and assisted living providers deliver better health outcomes while giving residents, their families, and workers greater peace of mind. Innovati...

Trackers

Residential Security

05/13/2025

Smart Home and Security Tracker 2025 - April Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Residential Security

05/09/2025

Smart Home and Security Tracker 2025: Q1 Platforms, Products, and Forecasts

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Quantified Consumer

Smart Home Devices, Automation, Controls

05/05/2025

Smart Home: User Experience, Pain Points & Support

More than a decade into its development, the smart home market is maturing, offering dozens of product types from a growing number of competitors and attracting more mainstream consumers. To attract a...

Trackers

Video Services: OTT, Pay TV

05/01/2025

Streaming Video Tracker - North American Update: April 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

Consumer Electronics Devices

04/24/2025

Interactive and Shoppable TV: Next Wave of CTV Revenues

This white paper is an urgent call to action for CTV platforms, streaming providers, and advertisers to prioritize interactivity and leverage the technology and data already at their disposal to stren...

Trackers

Video Services: OTT, Pay TV

04/22/2025

Streaming Video Tracker: Analyst Notes, Q1 2025

The Analyst Notes for the Streaming Video Tracker, North America highlights key changes made to the Streaming Video Tracker this quarter, including any enhancements made to the streaming video tracker...

White Paper

Residential Security

04/22/2025

Home Security Reimagined: Intelligence over Hardware

This white paper explores the forces driving this transformation, the economic & technological shifts reshaping home security, and the steps the industry must take to remain relevant in a world where...

Trackers

Residential Security

04/15/2025

Smart Home and Security Tracker 2025 - March Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Video Services: OTT, Pay TV

04/02/2025

Streaming Video Tracker - North American Update: March 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

Blogs

smart home

connected CE

big data

privacy

IoT

In The News

06/05/2025

Video Operators, Security Risks And Data Analytics: White Paper Addresses Connected Home Concerns

About a quarter of U.S. broadband households are concerned about their privacy and security when using connected CE devices, according to a new Parks Associates white paper, sponsored by Verimatrix. T...

OTT

streaming

sports

live-TV

In The News

06/05/2025

The Sports Broadcast Revolution Will Be Tweeted

According to a recent study by Parks Associates, sports networks like MLB TV and WWE Network ranked number four and number five behind the three big OTT providers (Netflix, Amazon and Hulu) in terms o...

security

connected CE

privacy

Rapid TV News

In The News

06/05/2025

Privacy And Security Come To The Fore For Connected Devices

Parks Associates research shows that almost half (47%) of US broadband households are concerned their private information stored on connected devices could be made public, and 47% of US broadband hous...

OTT

millennials

streaming

MediaPost

In The News

06/05/2025

New Insights On TV Everywhere, Millennials' OTT Habits

Meanwhile, the latest data from Parks Associates’ OTT Video Market Tracker confirm that while Millennials’ viewing consumption habits do differ somewhat from the broader population’s, they aren’t will...

Press Releases

01/20/2023

Advertising Capabilities to Monetize iVOD

ActiveVideo Networks, the global leader in cloud-based interactive television and This Technology, LLC, announced a joint initiative to enable cable system operators and programmers to improve monet...

OTT

streaming

In The News

06/05/2025

Can Trump TV Succeed?

In the short term, Napoli suggested, Trump could see some success thanks to the initial “curiosity factor.” But whether he can keep audiences interested is another matter. “For partisan content, there...

OTT

streaming

digital media

entertainment

In The News

06/05/2025

Quarter Of Millennials Are OTT-Only Broadband Households

Nearly a quarter (23%) of Millennial heads of household are OTT only households, higher than the national average of 15% among all U.S broadband households. Parks Associates analysts also note that...

gaming

virtual reality

Twice

VR headset

entertainment

In The News

06/05/2025

E3 2016 Plugs Into VR, 4K Gaming

To perhaps no one’s surprise, this year’s E3 gaming show, held last week in Los Angeles, was hyper-focused on all things virtual reality, as the gaming industry continues to pave the way to this nasce...

smart home

CONNECTIONS

home automation

IoT

Press Releases

06/05/2025

More than eight million Western European households will have professionally monitored home security by 2020

Amazon and SmartThings to keynote 11th-annual CONNECTIONS™ Europe: Smart Home, IoT, and the Connected Consumer Parks Associates today announced new NUMBERS™ research showing the number of Western E...

OTT

entertainment

Streaming Video Tracker

Apple TV

Apple Insider

Industry Press Releases

06/05/2025

Frankly Launches Apple TV OTT App With NBC Station WBBH

Local broadcasters are launching their own branded OTT apps to stay ahead of the curve as cable TV subscriptions fall and streaming subscriptions rise. According to Parks Associates, 36% of U.S. broad...

smart home

security

connected CE

privacy

IoT

Press Releases

06/05/2025

Parks Associates Whitepaper: Video operators face new security risks as they develop data analytics strategies for the connected home

26% of U.S. broadband households have privacy and security concerns when using connected CE devices A new Parks Associates whitepaper, sponsored by Verimatrix, reveals approximately one-fourth of U...

cloud services

Internet of Things

mHealth

remote health monitoring

Consumer Electronics Devices

06/05/2025

How Cloud Connectivity Impacts Healthcare: Managing Chronic Diseases

Healthcare reforms in the U.S. and in other global markets are incentivizing care providers to take deeper interest in how their patients manage their health on a day-to-day basis. Connected health de...

cloud services

EVs and connected cars

connected CE

M2M

smart home

Consumer Electronics Devices

06/05/2025

Cloud-based Connectivity and Connected Cars

Millions of cars gain connectivity annually through embedded cellular modules, smartphone tethering platforms, and aftermarket OBD-II dongles. Vehicle performance and driver behavioral data that w...

pay TV

OTT

streaming

Etienne's notes

In The News

06/05/2025

Media Industry – Future of Pay TV In An OTT Landscape Pt.2 – Ericsson

Earlier this year, Parks Associates published a study highlighting that the number of paid OTT video subscriptions in Europe is still lagging behind the U.S. For instance, while 64 percent of U.S. bro...

smart home

apps

connected CE

home automation

In The News

06/05/2025

Beyond The Statistics: What Smart Home Users Really Think

Parks reported that 80 percent of U.S. smartphone and tablet users who own at least one smart home device have downloaded mobile apps for these devices, but how is that population of users engaging wi...

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06/05/2025

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06/05/2025

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06/05/2025

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