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Products

Quantified Consumer

Consumer Electronics and Entertainment

12/31/2026

From Viewers to Creators: Opportunities in Creative Entertainment

The rise of social platforms and short-form video has transformed consumer expectations for content—from passive consumption of premium programming to interactive, shareable, and creator-driven experi...

Quantified Consumer

Smart Home: Products and Services

12/31/2026

Insuring the Smart Home: Fire and Water Monitoring

Smart home devices are reshaping the insurance landscape with proactive risk detection and mitigation. This study evaluates consumer interest in insurance incentives tied to security products and s...

Quantified Consumer

Smart Home: Products and Services

10/18/2026

Home Security in Transition: The Future of Protection

The home security landscape continues to evolve amid growing DIY adoption, AI-enhanced video analytics, and integration with smart home platforms. This study examines consumer security needs, adoption...

Webinar

Smart Home: Products and Services

10/15/2026

Turning Connected Data into Business Value

Data helps companies identify patterns, automate routine tasks, personalize experiences, and make faster, better-informed decisions across the organization. Join Parks Associates and Ayla Networks...

White Paper

Consumer Electronics and Entertainment

10/13/2026

High Dynamic Range and the Future of Video

This white paper examines HDR's evolution from static HDR such as HDR10 and HLG (Hybrid Log-Gamma) to dynamic HDR such as HDR10+ and Dolby Vision, becoming a foundational element of the modern viewing...

Quantified Consumer

MDU / Multifamily Tech

10/08/2026

Connected Communities: PropTech Priorities & ROI

This business-to-business study explores the strategic priorities, challenges, and ROI perceptions driving smart technology investments in multifamily and master-planned communities. Through in-depth...

Blogs

security

security dealers

Johnson Controls

Security Dealer Perspectives

Truelink Capital

Smart Home

11/06/2026

Johnson Controls' Intrusion Business Sale Signals New Opportunities for Security Dealers

The security industry continues to attract private equity investment as companies look to expand their market presence, strengthen dealer relationships, and capitalize on growing consumer demand for c...

smartphones

Apple

broadband

Samsung

Broadband and Mobility

11/06/2026

Top 7 Takeaways from Samsung's Galaxy S8 Event

The Samsung Galaxy S8 event was yesterday, and, like many an analyst covering the mobile space, I watched it. Here are some of my key takeaways for the event: The Samsung Galaxy S8 may finally b...

Google

Broadband/Communications

01/20/2023

It Finally Happened

The rumors surrounding Clearwire and Sprint over the past several months have made Hollywood Paparazzis jealous. It finally happened. Mr. McCaw, the master of big deals strikes again. After many round...

smart home

security

home automation

security dealers

connected home

DIY

Smart Home

11/06/2026

Security Dealers Navigate a Changing Market

The residential security market is undergoing a significant transformation, and security dealers are at the center of that shift. Insights from Parks Associates’ Security Dealer Perspectives: Views...

COVID-19

security

tech support

home safety

Smart Home

11/06/2026

Security Dealers Increase Remote Support

The residential security industry must adapt to challenges brought by COVID-19. The pandemic inhibits in-home installation, places financial pressure on some customers, and requires new precautions an...

COVID-19

home safety

security

Smart Home

11/06/2026

The Impact of COVID-19 on Home Security

The residential security industry has made significant efforts to expand the market beyond the roughly 30% of broadband households that have a security system. The entrance of tech giants and MSOs rai...

smart home

demand response

home automation

Smart Energy Summit

energy management

Energy

11/06/2026

Energy Industry leaders weigh in on resilience and grid flexibility

The recent Smart Energy Summit session included a panel discussion featuring experts from Pila Energy, Green Button Alliance, Bentley Systems, and Anker Solix. The panel explored grid resilience, flex...

big data

insurance

Internet of Things

personalization

smart home

Smart Home

11/06/2026

Insurance Modernization Fueled by Rise of Insurtechs

The recent rise of insurtechs has spurred modernization in the fundamentals of insurance, including policy creation, underwriting, and claims management. Insurtechs, such as Hippo and Lemonade, have i...

digital health

COVID-19

Webinar

Health

11/06/2026

Parks Associates Complimentary Webcast- COVID-19 Impact on Consumer Technology

The recent COVID-19 pandemic will change consumer buying habits. In response to the pandemic, Parks Associates is releasing research relating to COVID-19 and its effect on consumers and businesses in...

smart TV

streaming

cord cutting

digital content

digital media

online video

OTT

pay TV

Entertainment

11/06/2026

Netflix Experiencing Backlash in Latin America

The proliferation of OTT streaming services within the last decade changed how people consume entertainment content by granting the ability to watch anything at any time with no contract. Viewers toda...

smart home

home networks

energy

electric vehicle

Press Releases

11/06/2026

Transforming Business Models for Utilities

The proliferation of distributed generation, electric vehicles, and smart products; the participation of demand response assets in power generation markets; and national goals on energy and climate ch...

smart home

energy

home safety

electric vehicle

Press Releases

11/06/2026

Transforming Business Models for Utilities

The proliferation of distributed generation, electric vehicles, and smart products; the participation of demand response assets in power generation markets; and national goals on energy and climate ch...

wearable

remote health monitoring

Connected Health Summit

digital health

connected health devices

fitness tracker

Health

11/06/2026

higi to Address Impact of Social Influence at Parks Associates Connected Health Summit Pre-Conference Research Workshop

The practical applications of socially influencing systems have been frequently applied and measured across industries and likely will dramatically change how individuals approach their own health beh...

audio

connected CE

digital music

home networks

industry event

millennials

multiscreen

Consumer Electronics Devices

11/06/2026

CEDIA 2016: CEDIA Session Recap of Growth & Future Outlook for the High-End Audio Market

The power of audio was a reoccurring theme at yesterday’s CEDIA session: Growth & Future Outlook for the High-End Audio Market. Consumers’ attachment to music is a key influencer in the audio market....

Amazon

CES

connected CE

Google

home automation

Internet of Things

robotics

smart home

Consumer Electronics Devices

11/06/2026

LG’s Hub takes on Amazon Echo and home robotics market

The personal assistant device market took off in 2016. Google Home joined Amazon Echo in time for the holiday sales season, and Amazon sold out of its Echo and Tap models in the run-up to Christmas....

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