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Smart TV, Digital Content, and Value-added Services addressed at CONNECTIONS

Parks Associates announced the main sessions for CONNECTIONS™: The Digital Living Conference and Showcase, including key sessions focused on connected TVs, digital media, and the cloud. Our main sessions tackle the biggest issues facing the digital living markets, including the move to the cloud and the impact of connected and mobile CE.

In the U.S., operators are subsidizing multiscreen services as a way to retain existing subscribers, despite evidence that up to 30% of U.S. broadband households would be willing to pay for these services on an Internet-connected device. We will explore the new revenue opportunities created by new technologies and evolving consumer attitudes.

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Smartphones and tablets driving interactive TV viewing

Enriching the viewing experience with show-related info Now, the latest research from Parks Associates reveals that tablet and smartphone owners are turning to their devices for interactive TV...