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Smart TV, Digital Content, and Value-added Services addressed at CONNECTIONS

Parks Associates announced the main sessions for CONNECTIONS™: The Digital Living Conference and Showcase, including key sessions focused on connected TVs, digital media, and the cloud. Our main sessions tackle the biggest issues facing the digital living markets, including the move to the cloud and the impact of connected and mobile CE.

In the U.S., operators are subsidizing multiscreen services as a way to retain existing subscribers, despite evidence that up to 30% of U.S. broadband households would be willing to pay for these services on an Internet-connected device. We will explore the new revenue opportunities created by new technologies and evolving consumer attitudes.

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AT&T Digital Life and Parks Associates Address Home Security, IP Connected Home Services in Keynotes at CONNECTIONS(TM) at CTIA 2013

Tricia Parks, CEO, Parks Associates, presents today on the growing presence of IP-enabled solutions in the home management and security markets as part of her keynote address "Emerging Markets for...

Facebook-style games to be worth $5bn a year by 2015

"250 million people play games like Zynga's CityVille and Farmville on Facebook every month," says Pietro Macchiarella, analyst at Parks Associates, valuing 2010's social gaming revenue at $1 billi...

TargetSpot Unveils Industry’s First Digital Audio Advertising Research

TargetSpot, the largest digital audio advertising network, today releases the industry’s first in-depth Internet Radio advertising research, “Digital Audio Usage Trends: A Highly Engaged Listenersh...

CONNECTIONS Pre-show Workshops Focus on Connected CE, Smart Energyt, and Mobile Technology

Parks Associates today announced the agendas for three research workshops, focusing on cloud-based innovations, smart energy, and monetization strategies for mobile technologies. The research firm...