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Digital Technologies Create New Consumer Lifestyle Experiences

June 20, 2011

Parks Associatesannounced two keynote speakers, representing Verizon Telecom and Starz, for the CONNECTIONS™ Conference, being held next week at the Santa Clara Convention Center. The international research firm will host the Digital Living Conference and Showcase, featuring new consumer research on cloud media and connected CE and an agenda with over 100 executives on June 28-30.

"Consumer demand for new connected experiences is so strong many are taking a DIY approach, with 14% of U.S. broadband households using PC-to-TV connections to watch online video," said Kurt Scherf, VP, principal analyst, Parks Associates. "Content and service providers have an inside track to this market as consumers demand premium content and ubiquitous access in and outside the home. Starz and Verizon are both significant players in this area, offering valuable insight to CONNECTIONS™ attendees."

Previously In The News

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A new whitepaper from Parks Associates shows smartphones and tablets are expanding their role in video second-screen experiences, with 22% of U.S. broadband consumers checking or updating their soc...

Broadband Service Providers to Deploy 120 Million Gateways and Routers in 2017

Broadband providers, driven by subscriber adoption of connected CE and the need for new revenues, will deploy over 120 million routers and residential gateways (RGs) worldwide in 2017, achieving a...

27% of U.S. Broadband Households Interested in Technical Support for Emerging Connected Devices Such as Smart TVs, DVRs, and Thermostats

Smart TVs, DVRs, smart thermostats, and other new connected devices are an emerging market for tech support services, according to Parks Associates' consumer research. Technical Support for Emergin...

App Revenues to Exceed $20 Billion in North America in 2017

Parks Associates announced today Accedo, Apsalar, Adobe, Pandora, and 3scale will participate in the CONNECTIONS™ session "The Evolution of the App Ecosystem," to examine the impact of device adopt...

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