Providing market intelligence for more than 35 years

TMCnet

Cognitive Networks Teams Up with Smart TV Industry Leaders at Advertising Week 2013

Made up of leaders from the Smart TV ecosystem, the panel will focus on Automatic Content Recognition (ACR) technology and how it is powering an enhanced Smart TV viewing experience. This newly-enabled technology allows advertisers and broadcast networks to deliver synchronized, interactive advertising and show content to consumers, such as real-time coupons, live viewer opinion polls, and social TV engagement based on popular social media platforms.

The "Smart TV Rising" panel will be moderated by Heather Way, senior analyst from Parks Associates.

From the article, "Cognitive Networks Teams Up with Smart TV Industry Leaders at Advertising Week 2013."

Previously In The News

Comcast leaps into tech support

The (Xfinity Signature Support) service, announced in early March and now being rolled out here, is offered as a subscription and through individual fix-it sessions. Technicians will tackle all kin...

Self-Healing Networks to the Rescue

Home networks are increasing in popularity as consumers juggle media centers, DVRs, file sharing and other applications. According to Parks Associates (News - Alert), over 15 percent of broadband c...

Parks Associates Organizes a Session at CONNECTIONS: The Digital Living Conference and Showcase

Parks Associates, a market research and consulting firm focused on residential product and service segments, recently noted that global smartphone sales surged more than 70% in 2010. Such high sale...

Smartphone Sales to Exceed 800 Million by 2015

According to a recent report, research firm Parks Associates (News - Alert) forecasts over two billion people worldwide will own at least one smartphone in 2015, with unit sales growing over 175 pe...