Providing market intelligence for more than 35 years

The Wall Street Journal

Are Wireless Prepaid Plans Best?

While prepaid looks attractive, switching isn't always easy because, in part, people often have multiple users on their account. Carriers have made group plans more attractive—AT&T has said that 90% of their customers are either on a family, shared-data or business plan.

There are further drawbacks to prepaid. Harry Wang, director of mobile research at Parks Associates, says that customers tend to get what they pay for, and service quality can be a factor when it comes to prepaid service.

Verizon Wireless, for example, only allows prepaid access to its 3G network and not its more modern, high-speed LTE network.

From the article, "Are Wireless Prepaid Plans Best?" by Thomas Gryta.

Previously In The News

Cable operators buff up guides for Internet age

Brett Sappington, director of research at Parks Associates, says the lack of awareness could be caused by the failure of cable TV operators to advertise such services, known as TV Everywhere. After...

Support.com to Present Insights Into Technology Services for Mobile Devices at CONNECTIONS(TM): The Premier Connected Home Conference at CTIA 2013(TM)

Support.com, Inc., a leading provider of cloud-based technology services and software that create new revenue streams and improve customer experience, will participate in the panel session, Extendi...

Discovery to Launch 'TestTube' Online Video Network

Brett Sappington, an analyst at Parks Associates, said such investments in the YouTube ecosystem are "a bit of a hedge, because, if that area explodes in growth—and all of the data we have shows th...

iYogi to Present "A Survival Guide for the Post-PC World" at CONNECTIONS(TM): The Premier Connected Home Conference & Showcase

iYogi announced today that Larry Gordon, President, Global Channels, iYogi, will be participating as a speaker at the upcoming CONNECTIONS(TM) Conference, co-located at CTIA, May 20-May 23 in Las V...