Providing market intelligence for more than 35 years

In The News

Will Jay Lethal Ever Work For WWE?, WWE Praises the Success of the WWE Network

According to WZ Daily regular and Forbes’ Alfred Konuwa, WWE issued a press release Thursday praising the success of the WWE Network. The network is now a top-five Over-the-top (OTT) streaming service, based on a Parks Associates report. Read the entire article here and a list of the top five streaming services below:

Netflix
Amazon Video
Hulu
MLB.TV
WWE Network

From the article "Will Jay Lethal Ever Work For WWE?, WWE Praises the Success of the WWE Network" by Jonathan Jansen.

Previously In The News

OTT Video Service Subscriptions Increase in Q1 According to Parks Associates

OTT video service subscriptions are increasing a year after the start of the global pandemic. Parks Associates’ latest research of 10,000 US broadband households finds 82 percent of U.S. broadband hou...

The Top Retailers in Home Entertainment 2019: The Golden 12

Amazon also offers transactional (both purchase and rental) and subscription streaming through Amazon Prime Video, continuing to forge partnerships with cablers such as Cox, which added the service to...

Report: Viewers Say Churn is Based on Lack of New, Original Content

According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the avera...

Is The Increasingly Crowded Streaming Marketplace Going to Turn Consumers Back to Piracy?

In the short term, consumers are more than happy to keep paying for multiple services. According to a report published by Parks Associates in June 2021, 46 percent of US homes with broadband-level Int...