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Will Home Services Finally Catapult the Smart Home Into the Mass Market?

Parks Associates indicates that 32 percent of homeowners with dwellings of 3,000 square feet or more own a smart home product — yet less than 20 percent of total households nationwide have smart home products. Based on these statistics, many pundits still suggest that smart home technologies have been a solution searching for a problem.

From the article "Will Home Services Finally Catapult the Smart Home Into the Mass Market?" by Nate Williams.

Previously In The News

How Netflix is adapting as the streaming boom stalls

“There’s only so many consumers out there that are willing to pay full price,” said a research analyst with Parks Associates From the article, "How Netflix is adapting as the streaming boom stalls....

The U.S. has nearly 300 OTT services to choose from

Using its OTT Video Market Tracker tool, Parks Associates has found that the number of OTT services in the United States has reached nearly 300. The firm said the total is more than double the amou...

The streaming wars are flooding us with TV

Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".

Streaming is heading toward a breaking point with consumers

However, while work on that puzzle continues and multiple companies look for a way to get streaming subscribers to stay in one place, customer churn is still high. Or, as Parks Associates describes it...

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