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Why Disney, Paramount, and Peacock’s Money Troubles Are Good For You

“In these distribution partnerships, the service benefits from having a greater content library without incurring production costs,” said Eric Sorensen, who runs the streaming video tracker for research firm Parks Associates. “The ability to distribute content outside of your ecosystem also means new eyeballs; a strategy for bringing in new subscribers down the line is to distribute only one season but retain the others for the core service.”

From the article, "Why Disney, Paramount, and Peacock’s Money Troubles Are Good For You" by Roger Cheng

Previously In The News

Amazon to Open New Front in Streaming Wars

It would also open another front in a competitive streaming platform battle that pits Amazon's Fire TV against Roku Inc. , Google (Nasdaq: GOOG)'s Android TV and Apple TV (tvOS), as well as smart TV-f...

Altice USA Adds Smart Speaker to Home Lineup

Altice USA is also jumping into this game as consumer adoption of smart speakers is on the rise. According to Consumer Intelligence Research Partners (CIRP) data, the US installed base for smart speak...

TV antennas are making a comeback in the age of digital streaming

Billy Nayden, an analyst for the research firm Parks Associates, said the TV antenna resurgence is a byproduct of consumers feeling overwhelmed by the many viewing platforms available. Some are even s...

Confused by all those streaming services? This app is here to help

A Parks Associates survey found that 31% of households had four or more streaming subscriptions in the third quarter of last year, up from 14% a year earlier. The number of streaming platforms has pas...

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