Providing market intelligence for more than 35 years

In The News

What’s hot in OTT: Sports networks

According to a new study from Parks Associates, a market research and consulting firm, sports networks rank No. 4 and No. 5 behind the Big Three OTT services in terms of subscribers.

And three sports streaming services rank in the top 10 overall.

MLB.tv, a subscription service where viewers can watch out-of-market baseball games, ranks fourth. WWE Network, which offers a library of wrestling content as well as live pay-per-view events, comes in at fifth.

And NFL Game Pass, which allows viewers to rewatch every regular-season game and listen to live home radio feeds, is No. 8.

From the article "What’s hot in OTT: Sports networks" by Bill Cromwell.

Previously In The News

Parks Associates Confirmed As Knowledge Partner For Autonomous Car Detroit

Parks Associates is an internationally recognized market research firm specializing in emerging consumer technology products and services. The company’s expertise includes the Internet of Things (IoT)...

Streaming bills are piling up: Do you care?

In June, Parks Associates released a study that found video-streaming services in the U.S. will see revenue jump from $9 billion in 2014 to $19 billion in 2019. The company reported that 57% of househ...

How Hulu Is Ramping Up To Win And Keep Subscribers

Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television’s contract model, can cancel service with a click of the m...

Netflix Earnings Preview: Is Streaming Video Giant Still Snagging New Subscribers?

On top of that, the industry churn rate—a metric used to reflect cancelled subscriptions to streaming services overall—shot up 41% in Q1, the most recent statistic available, as consumers experimented...